The Secret To Drew Manning’s 10 Million Dollar Sales Funnel

The Secret To Drew Manning’s 10 Million Dollar Sales Funnel

Are you finding that people aren’t opting into your sales funnel? At ClickFunnels, what we have found is that the problem probably lies with either your hook, story, and offer. In this video, Russell Brunson will give you a good example of what this looks like. Subscribe: http://bit.ly/fnlhckr

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If you haven’t checked out Russell Brunson’s Marketing Secret’s podcast yet, what are you waiting for? The podcast is filled with excellent marketing tips and sales strategies so you can take your online business to the next level. Listen to the Marketing Secrets Podcast for free here:

https://www.stitcher.com/podcast/clickfunnels/marketing-in-your-car

CHECK OUT THESE RELATED VIDEOS:

Russell Brunson talking more Hook, Story and Offer on the Market Secrets Podcast:

https://www.youtube.com/watch?v=uaQTCyMYeuM&t=2s

Russell’s Keynote Funnel Hacking Live 2019 on Hook, Story, and Offer:

https://www.youtube.com/watch?v=BjscOxGSrNQ&t=3382s

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(rhythmic energetic music)
– What I want to talk about is
what’s the hook and the story
of what it is you’re selling.
If you don’t have one yet,
you need to create that.
You guys know Drew Manning.
He’s one of our Two
Comma Club winners
and he’s an awesome dude.
He’s got a program
called Fit to Fat to Fit.
And his story is he was
a trainer his whole life
and helped a lot of
people get skinny
but he never actually
knew what it was like
so he was like, “you know
what, I’m gonna get fat,
“and then I’m gonna
try to get fit again.”
So he went and gained 100 pounds
and told the whole world,
“this is what I’m doing, I’m
gaining a bunch of weight.
“Doing a big huge thing
and I’m gonna get fat
“and then I’m gonna
lose it again.”
And because of this story,
the hook of this story,
he got tons of PR,
he was on Jay Leno,
all sorts of stuff.
And now, whatever he
sells, he’s just like,
“hey I’m Drew, I’m the
Fit to Fat to Fit guy.”
And then anything he says after
that, people give him money.
You want to know why?
Cause the hook of
the story is so good.
What’s the story?
You gotta find those
stories that are out there.
They don’t have to be
super grandiose at first,
but you need to have a
story behind things, right?
Okay, so there’s
your assignment.
Whatever you’re launching,
if it’s a podcast, and offer,
an ad, a product, a service,
whatever, what’s the story?
That’s what you
gotta figure out.
See you guys later, bye.
(rhythmic energetic music)

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