In this episode of Funnel Fridays Russell and Jim revamp a cosmetic funnel.
To begin with Jim start’s by revamping all the copywriting using Funnel Scripts, starting with the headline and then main copy. This just shows you how it really is to crank out killer copy in a very short time frame.
While the copy is being covered, Russell sets out to re structure the main sales page and make everything stand out more. He looks at changing the colours and overall branding to make the whole page more congruent.
By the end of the episode there is a pretty solid sales page ready to go and like Jim mentions don’t give up on your funnel if it does not work out the gate.
It takes time to improve a funnel your offer and a number of things but by testing and tweaking that’s when you find a winner but it can take time.
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