Secret #8: A Little Known Marketing Secret I Learned From Seinfeld… (Has Nothing To Do With Email)

Secret #8: A Little Known Marketing Secret I Learned From Seinfeld… (Has Nothing To Do With Email)

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Who was J. Peterman and why should you care?

On this episode Russell talks about taking inspiration for writing good copy from the J. Peterman catalog (of Seinfeld fame). Here are some of the fascinating things you will hear in this episode:

-Learn something new about Seinfeld, like that the J. Peterman catalog was actually a real catalog that really had great copy.

-Hear a couple of excerpts from the catalog that are amazing and see for yourself why it’s so awesome.

-And find out how Russell made a book about copywriting seem sexy.

So listen below to learn something new about Seinfeld that you can tell all your friends the next time you watch the show, while also being inspired by the amazing copy contained in the real catalog.

Secret #8: A Little Known Marketing Secret I Learned From Seinfeld… (Has Nothing To Do With Email)

Secret #8: A Little Known Marketing Secret I Learned From Seinfeld… (Has Nothing To Do With Email)

Marketing Secrets – Secret #7: Cool Stuff We Learned During Our “7 Day Launch”

Marketing Secrets – Secret #7: Cool Stuff We Learned During Our “7 Day Launch”

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Here is a recap of a 7 day internal launch that made over a million dollars and what we learned along the way.

On today’s episode Russell gives the details of the 7 day launch strategy and what worked and what didn’t. Here are some insightful things you will here on this episode:

-A step by step guide to what Russell did for each of the 7 days in the launch.

-What mistakes were made and how Russell and his team were able to make tweaks on the fly to make it better.

-And what Russell learned from the experience and how it can help others with their own businesses.

So listen below to get a cool step by step guide into the 7 day launch.

Marketing Secrets – Secret #7: Cool Stuff We Learned During Our “7 Day Launch”

Marketing Secrets – Secret #7: Cool Stuff We Learned During Our “7 Day Launch”

Marketing Secrets – Secret #6: How To Do SEO The Right Way By Using The Dream 100

Marketing Secrets – Secret #6: How To Do SEO The Right Way By Using The Dream 100

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The dream 100 isn’t just for JV partners… it’s the key to ALL traffic.

On this episode of Marketing Secrets Russell talks about immersing himself in SEO stuff over the weekend and how that has got him thinking about getting creative about getting traffic. Here are some of the cool things he mentions in this episode:

-How you can use Dream 100 strategies with people who write magazine articles to get more traffic.

-How you can find out who is dominating each platform (i.e YouTube, Instagram) and use them to build your Dream 100.

-And find out why Russell is looking at strategies he used 10 years ago to help gain traffic.

So listen below to hear how to do SEO the right way using the Dream 100.

Marketing Secrets – Secret #6: How To Do SEO The Right Way By Using The Dream 100

Marketing Secrets – Secret #6: How To Do SEO The Right Way By Using The Dream 100

Marketing Secrets – Secret #5: You Gotta Have Faith… Marketing Faith

Marketing Secrets – Secret #5: You Gotta Have Faith… Marketing Faith

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Without this, what’s the point of even trying?

On today’s episode Russell talks about why you have to have faith in yourself first in order to be a true entrepreneur because nothing is guaranteed. Here are some of the interesting things in this episode:

-Why Russell won’t give a friend the answers to why his product isn’t selling.

-Why Russell believes that you have to take a leap of faith with your business first, in order for it to be successful.

-And why Russell thinks life would be boring if everything were guaranteed to work out.

So listen below to find out why it’s so important to take a leap of faith.

Marketing Secrets – Secret #5: You Gotta Have Faith… Marketing Faith

Marketing Secrets – Secret #5: You Gotta Have Faith… Marketing Faith

Marketing Secrets – Secret #4: Planting Seeds Of Doubt

Marketing Secrets – Secret #4: Planting Seeds Of Doubt

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A cool underground way to overcome your competitors.

On today’s episode Russell talks about planting seeds of doubt about his competitors in the minds of potential customers.He explains how he does it, and why it makes it not a matter of if they become Clickfunnels customers, but when. Here are some interesting things in this episode:

-Why it’s okay to attack your competitors as long as they are number one and you are number two,but not okay once you become number one.

-How you can plant seeds of doubt so that eventually you will get the customer.

-And how all of that is similar to how people compete in sports.

So listen below to learn how to plant seeds of doubt about your competitors so you can eventually win over the customer.

Marketing Secrets – Secret #4: Planting Seeds Of Doubt

Marketing Secrets – Secret #4: Planting Seeds Of Doubt

Marketing Secrets – Secret #3: The What And How

Marketing Secrets – Secret #3: The What And How

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The secret from going from zero to a million dollars is all about identifying what it is you’re selling and how you’re selling it.

On this episode Russell talks about being able to have the “What” you’re selling and “How” you’re selling it, to be able to go from $0 to $1 million. Here are some of the awesome things Russell talks about in today’s episode:

-Why you need to be doing a webinar weekly that you can tweak and change to be able to figure out what you should be selling and how you should be selling it.

-How to use your creativity as an entrepreneur to change things to what your customers want.

-And why once you have figured out the “what” and “how”, making a million dollars will be fast and easy.

So listen below to find out why figuring out the “what” to sell and “how” to sell it can take you from 1 to 7 figures a year.

Marketing Secrets – Secret #3: The What And How

Marketing Secrets – Secret #3: The What And How

Marketing Secrets – Secret #2: How To Turn 3,000 Email Clicks Into 300,000 Visitors

Marketing Secrets – Secret #2: How To Turn 3,000 Email Clicks Into 300,000 Visitors

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I had a huge shift in my thinking about email marketing this weekend… let me show you how it works.

On today’s episode Russell talks about how he plans to use email as an amplifier in the future for Facebook Live videos in order to get more clicks. Here are some of the awesome things he talks about in this episode:

-What he has learned from watching Gary Vaynerchuk and how he’s implementing it into his own stuff.

-Why it’s important to master all the social media platforms available.

-And how he plans to use email and Facebook Messenger as an amplifier to be able to get more views and clicks per video he puts up on Facebook.

So listen below to find out what Russell thinks is in the future for email, that will make having a large list even better.

Marketing Secrets – Secret #2: How To Turn 3,000 Email Clicks Into 300,000 Visitors

Marketing Secrets – Secret #2: How To Turn 3,000 Email Clicks Into 300,000 Visitors

Marketing Secrets – Secret #1: How To Outspend EVERYONE Profitably…

Marketing Secrets – Secret #1: How To Outspend EVERYONE Profitably…

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Marketing Secret #1 will explain the concept of “whoever can spend the most money to acquire a customer wins” and how you can do it quickly without raising money.

On the first episode of Marketing Secrets Podcast, Russell talks about the first secret of marketing, which is Don’t Cheat! Here are some of the awesome things you will get to hear in today’s episode:

-When it comes to building your business, taking money from venture capitalists is like cheating.

-How you can build your business without accepting money from VC’s by reading Russell’s books.

-And find out what kinds of things you can expect in future episodes of Marketing Secrets podcast.

So listen below to find out why taking money from VC’s is cheating, and how you can still be successful without it.

Marketing Secrets – Secret #1: How To Outspend EVERYONE Profitably…

Marketing Secrets – Secret #1: How To Outspend EVERYONE Profitably…

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