ClickFunnels™ Ticket Sales – How to close high-end clients with Ticket Funnel

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How To Close High-End Clients With My High Ticket Sales Funnel

ClickFunnels™ Ticket Sales


ClickFunnels™ Ticket Sales: Russell Brunson takes you through high ticket funnels and the secrets that allow you to drastically increase the number of pre-qualified applications you are generating on a daily basis. Russell highlights the importance of this funnel in reducing your staffing needs and diminishing your stress. He provides proven techniques for this easy-to-use marketing tactic and even gives you his top converting high ticket funnels for FREE!  ClickFunnels™ Ticket Sales

ClickFunnels™ Ticket Sales

– Hey, this is Russell Brunson. I want to welcome you to, High Ticket Funnel Secrets. Now, during this training I’m going to show you how to use high ticket application funnels to generate pre-qualified application leads. And then at the end of this video, I’m actually going to give you my top converting application funnels for free. But, before I do that I want to show you exactly what an application funnel is, how it works, and how it can work for your specific business. So, with that said lets jump right in. So, the first thing I want to show you is kinda the diagram of what a High Ticket Funnel looks like. It looks like this. It’s very simple, its just three core pages plus a pop-up.

So, page number one is what we call a reverse squeeze page. This is where you give them some kinda case study, or some kinda information about what it’s like to actually work with you. And they click on the button, and then the next page here on the pop-up then asks, um, they give you their email address. Then, the page after that, your taking they uh, you take them to a spot, where they can actually go apply to work directly with you. And the last page, you thank them for the application, and tell them what’s going to be happening next. It’s a very simple funnel, its super easy to create, and very powerful. Now, this is what it might look like if you were to create one here inside of Click Funnels. Page number 1, you got a case study, and there is a pop-up, for the email address.

Number three, is the application page, where they apply to work with you. And, then number four is the thank you page, where you explain what’s going to be happening next. Okay, so where did application funnels come from? And, these work really good if your in any kind of coaching, or consulting, or selling high ticketed, and expensive things, where typically you get somebody on the phone. Now, in a earlier business that I use to have, we made all of our money, by actually calling all of our leads. And in fact, we built the entire call center, we had 60 full-time sales people who were calling every single lead that came in. Talking to them, qualifying them, trying to figure out who’s a good fit.

ClickFunnels™ Ticket Sales

Then we would sell them our high ticket products and services, and coaching and consulting. And, it worked well, but it was a lot of overhead, it was a lot of stress, and if anyone has ever worked with 60 full time sales people, you know that, um, that can be kinda stressful. And, so what we did eventually, I ended up shutting down that company down, but I missed selling the really expensive high ticket consulting and coaching, and things like that, that we were doing. And, I tried to figure out how do we change this around and make it easier.

And, so what we did, instead of going in outbound calling every single lead that ever came in, we built these applications funnels, to qualify all of the people, all of the leads, to find out who was the cream of the crop, and then we would only talk to them. And, so we shifted around, these 60 full time sales people, to where we shifted it to using an application funnel. Went down to having just one salesperson. Yes, just one salesperson doing the same amount, of net revenue as 60 full time salespeople where doing before. And, so I’m going to walk you through exactly how this process works, because it will give you so much less stress, so much less anxiety, and the same amount of money as having a huge team of salespeople working for you. Okay, so here is how it actually works.

Step number one, is the very first page in your funnel, you create a case study. Now, a case study about what its like to actually work with you. A success story, um what you do with the results you get for somebody, and you share this success story on the very first page After someone watches that, they think, “Hey man, I want that same case study in my business or my life,” or whatever it is you are selling. And, then the second step in the process then is to have them apply, to actually work directly with you.

ClickFunnels™ Ticket Sales

Now, what this does is it takes it from you outbound calling and trying to sell every single person, every single leads you have, to which flips it on it’s side, were we do now, it’s a takeaway sell. They’re now presenting and trying to explain to you, through this application, why you should choose them as a client. And, then on the third page, then you tell them what to expect next. Now, for me it was hey, in the next 24 hours, someone is going to call you from my office, we are going to review the application to see if you are a good fit, and that way they know what’s going to happen.

You are going to call them on the phone. And, then you can sell them the product, the service, the coaching, the consulting, whatever it is you’re going to be selling on the phone anyway. Now, like I said, is what this does is it qualifies, it pre-schedules, it gets everybody ready to be able to work with you directly, and it makes your life so much easier. So, next question is like, well, how would you use an application funnel inside of your specific business? Now, every business is different, but there are so many different applications, for ways you can use it. Now, if you are selling coaching or consulting, this model, this funnel has been proven, it’s processed hundreds of millions of dollars, for me and other clients as well.

So this works really well if you’re doing coaching or high end consulting. We’re sure give any kind of high ticket services. Um, if your selling something that is ten, twenty, thirty, fifty, one hundred thousand dollars or more? Um, it works, really well there as well. And, any kind of professional services, mortgages, finances, anything where there typically needs to be a phone call involved in selling the product, or the service, usually because it’s either very specialized, or very expensive, the high ticketed application funnel will work for you.

ClickFunnels™ Ticket Sales

In fact, almost any business who comes to me saying, “Russell, funnels don’t work for me because you know, I’m selling some of this fifty thousand dollars, nobody’s gonna be able to buy that through a funnel.” I tell them, yes they will. Use a high ticket application funnel, qualify them, and figure out who is the best leads. Have them, have them apply, and tell them why they should be using your product, your services, and then you call and just sign up those people, it makes your job so much easier, and so much better. So, here’s some of the best practices inside of a high ticket application funnel.

Number one, um on the home page, you wanna have some kinda free case study, showing what’s possible if somebody wants to actually work with you, or buy your product, or buy your service. Number two, the goal of this again is to share the case studies so they can see what it’s like to actually work with you. Like, that’s the magic of this, it gives them a glimpse of what it would be like if they had a chance to be, um, to have you as an actually client. And it shows them proof, proof proof. How much proof that you have, um about why, what it is you do, will work for them. Okay, number two, then looks at that, they click on the button and then we have a pop-up that comes up. This pop-up is where we start the application process, where you try to get their email address.

Now, I like having more proof, because as you can see here, one of mine, I have more proof of what it’s like to work with me. Then, at the call to action, give me your email address, to start the application right now. And this way, if they don’t finish the application later, I can send emails and follow up with them, until they actually finish the application, okay. Now, move on to page number three. Now, on this page, guess what I do? I provide more proof. Yes, I want them to understand that working with me, is the greatest decision ever made in their life. So I give them more proof, I have another video here, more success stories, more testimonials, more proof.

ClickFunnels™ Ticket Sales

ClickFunnels™ Ticket Sales

Then in that application where I ask them to fill out this form, to tell me why I should, um, why I should work with you. Notice the shift in um, in perspective, here. Instead of, me outbound calling leads, trying to convince them to buy my product, my service. These people were filling out an application. They seen all the proof. They seen these case studies. They seen all these things, now they are trying to tell me, why they should work with me. It changes the entire sales process for you. And then, the last page after they fill out the application. Again, then you tell them, what to expect next. Thank you so much for applying, someone on my team is going to give you a call or feel free to call me on this number, if you want to get started earlier.

You know, whatever it is, tell them what to expect, and that’s the last step here inside of an high application funnel. Now, in the past if you want to create a funnel like this, you would have to do a whole bunch of stuff. You would have to hire a designer, and webmasters, and programmers, and analytics people, and it’d cost you a ton of money to create one of these funnels. Um, but the good news is there is actually a simpler way, there is an easier way. It’s by using an tool that we um, developed, called Click Funnels! In fact, right now below this video, you will see there’s a whole bunch of amazing high ticket application funnels that are already pre-done, pre-created for you.

All you have to do is scroll down, click on the button that you want, whichever funnel you like, and it will take you to a share funnel page that looks like this on the right hand side. Now, the cool thing about the share funnel page is that if you already have a click funnels account, you just click on the button. It’ll push this funnel into your account, and you can start editing it right away. If you don’t have a click funnels account yet, it’ll take you to the Share Funnel page. And what you can do is you is you can go, you can create your free 14 day trial right here, and that way you can get started, and then we’ll put that funnel into your account, and you can start editing it today.

Okay, now step number one is you gotta pick which template you want down below. You see a whole bunch of different examples of really cool, high tech application funnels. Look which one down below you like, you select that template, and then step number two is that you just customize it. Now let me actually log on Click Funnels really quick and show you how simple and how easy it is to customize any of the funnels you pick down below. Okay, now I’m on the exact same page you’re on.

ClickFunnels™ Ticket Sales

So if you look at this, I can scroll around and I can see all these different templates that are amazing. And I just pick one, I pick whichever one I like the most, click on that, and instantly an entire funnel will be built into my Click Funnels account. All the pages, all the everything, is gonna be copied over and built here so I can start editing it immediately. And then, click right here on view funnel, and that fast, the entire funnel is here now inside of my Click Funnels account. If you look on the left hand side, you’ll notice these are the exact same page structure that I just showed you. So I can go and edit all these pages to match my brand. But right now, I’m just gonna do it with one. I click right here, on edit page, which will take me inside the Click Funnel’s editor. And if I’m here, I can just come right here, and I can start changing the headline.

This is so much fun! If you want, you come here, you can change the video out, plug in your own video. I can come down here, if I want, I can drag things, I can move things around. It’s really simple and really easy to do. Um, let’s say I don’t want this picture here, but I want my own picture. I can click on this, change the image out, grab a new picture and plug it in, and that fast, you guys, I can update this funnel. When I’m done with that, I click on the save button.

Then I click on preview, to find out exactly what it looks like. And boom, that fast, you guys, I edited all of the pages here inside of my funnel. Now, if I don’t like something for some reason, I can go back into the editor, I can grab something, I can move it around if I want, and just keep moving it and editing it to my heart’s content until it looks exactly the way I want, and it matches my brand, and I exit, and I’m done. So, literally all you need right now, is scroll down and go find which template you like, click on it, go into Click Funnels and actually customize it. And you notice, just look at this template right here. This is the exact same template, and all I did was change the images, change the video, and even though it’s the same template, they look dramatically different.

ClickFunnels™ Ticket Sales

This one’s for, on the left hand side, it could be for a doctor, it could be for weight loss, it could be for business, it doesn’t matter what kind of high ticket funnel you’re trying to build, you can customize any of these things to make it work for you and your business. And then the last step, is you just go out there and you launch it. Now, I wanna show you a really quick video from my friend, Garrett J. White, who started using Click Funnels a couple years ago. I want you to hear, in his own words, how much this process simplified his business for him. – [Garrett] Hello, my name is Garrett J. White, the master coach mentor, and founder of Wake Up Warrior Academy. And I will tell you this right now.

We have tested with platforms. We have tested everything. I have attempted, for the past six years, to use every available software tool I could find that made it simpler for me to share my message. And it started with WordPress, and then it went plugins, and then OptimizePress, and then we went to Kajabi, and then we went to Leadpages, and these are all wonderful. Know the owners of these guys, they’re fantastic.

The software tools were amazing. When Click Funnels came out, I was like, “Dude, I cannot handle another software tool. I don’t give a shit, we’re just gonna manage our stuff between Leadpages and Kajabi.” And then my friend said, “Just test it. Just try it out.” And I went to Click Funnels, and no bullshit, like, every software increment over the last five years has been a, not a quantum shift in what you can do with the tool, to get your message out to the marketplace.

They’ve been incremental. So, like there’s been a move from Kajabi to Leadpages, or from OptimizePress to Kajabi, and they were these segmented steps that had slight improvements that made it easier. Click Funnels, though, came outta nowhere. They took the marketplace by storm just like Apple did when they first launched the iPhone. It was not a linear move anymore. It was a quantum move in improvement that’ll open up a gap to allow people, just like you watching this, people just like you and me, who are not technically savvy, we weren’t born in the Matrix, and we didn’t have a chip implanted in our heads. We’re not engineers or computer science majors, and we don’t understand that stuff inherently.

ClickFunnels™ Ticket Sales

Click Funnels gave you, you my friend, an opportunity to cut and decrease the time of stress and anxiety and suffering behind a keyboard. Trust me, the days you wanna just pound vodka and throw your Mac out the window, because you can’t figure shit out, Click Funnels has brought it to a place that it is a quantum leap, an opportunity which allows you, just like the iPhone, to not only look smarter, but to feel smarter, and ultimately to only deal with the stuff that matters, which is getting your message about your product and your program and service out to the marketplace. –

How many of you think Click Funnels is the most amazing custom program that there is? (audience cheering) – It beats spending all of your time in suicide watch, and having to check yourself into a hospital, and honestly trying to deal with everything else that’s come out before it. So, I not only fully endorse Click Funnels, it’s the only software tool that we use. When it comes to our funnels online, across all four of my businesses, we’re not going anywhere else. Love Russell, love this event.

This event married up to that software tool, you are a dumbass if you don’t come. And that’s okay, there’s plenty of dumbasses on the planet. Just don’t let it be you. – Alright, now, if you already have a Click Funnels account, all you gotta do is scroll down below, pick which one of the application funnels you want, click on the button, go in there, customize the page, and then you launch it. It’s so simple and so easy. If you don’t have a Click Funnels account yet, don’t worry.

ClickFunnels™ Ticket Sales: All you gotta do is same thing, scroll down below, pick which template you want, click on the funnel, then you go to the share funnel page, where you can go and create your free 14 day trial right now. After you have that trial, you can start editing this funnel, and start using it here inside your company. That, you guys, is how you use high ticket funnel applications inside of your business. So what I want you to do right now, figure out which one of these funnels you want for free, scroll down, click on the button, and start editing your high ticket funnel today. ClickFunnels™ Ticket Sales

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