™

Physical Product Sales Funnel ClickFunnels™ – Best Tips

In this post, we will show you step by step benefits and reasons why and how to create a ClickFunnels™ Physical Product Funnel or a Physical Products Sales Funnel using ClickFunnels™.

Physical Product Sales Funnel ClickFunnels™


This post is all about how to create a physical product Funnel with ClickFunnels™. Physical products are very difficult to build funnels for especially if you are a new Funnel hacker. You know it’s easy to get everything wrong if your funnel isn’t set up correctly.

Ok so in this post I’m going to outline a few things that are really important for any ClickFunnels™ Physical Product Funnel and make that funnel more likely to convert. The beauty of sales funnels is it’s just so simple to sell anything. Selling physical products is just a different story to selling informational products. Nearly everybody is trying to sell information products and and so people mentally have blocks towards selling physical products, especially dealing with things like shipping costs and trust factors and competing with bigger brands like Amazon and that kind of thing. But each of these mental blocks can be removed one by one so let’s just have a look at the big benefits and why is it important for you to jump on and try and sell physical products with funnels.

Benefits of Physical Product Sales Funnel ClickFunnels™

Think about it: firstly with physical products it’s much more transparent – what you’re going to get. People are not buying into some kind of life-changing transformation. Rather than that, they’re buying something that they can see that’s tangible, they know what they’re getting. Secondly you can also create Regular recurring sales with physical products. That isn’t necessarily the same when you’re dealing with information products. Another thing is that physical products can’t be easily copied so you can’t just come along and copy somebody else’s physical product and sell it as your own in the same way that you can do with informational products.

 ClickFunnels™ Physical Product Funnel

Approach to Creating Physical Product Sales Funnel ClickFunnels™

So let’s think about how you can approach creating a physical product funnel. Now the first thing I want to make clear is that your funnel doesn’t have to be perfect ok? Especially if you’re new to funnel hacking. Now sometimes the more raw funnels actually convert better. Ok now you can make a few mistakes and still have a well converting Funnel. Right now one aspect of any funnel is conversions. Ok so you need to get conversions if you are getting traffic to your website it needs to turn into sales for you. Ok but a lot of Funnel hackers don’t really have any kind of system in place to make sure that their conversions happen. Ok you can have lots of different types of traffic you can have Facebook ads you can have Google ads you can have organic traffic you can have Instagram traffic Pinterest traffic but if your funnel is not converting you won’t be making any money. So beyond getting traffic in, you need to make sure that your funnel will convert. So what we’re going to look at here is how to make your followers convert.

How To Get Physical Product Sales Funnel To Convert

So essentially what you’re trying to do is get your visitors to hand over their money ok and there are simple steps you can take to encourage those visitors to give you their money in exchange for these physical products.

Alright so the first thing is photos and videos – these are really important. When you’re selling physical products people want to be able to see what they’re buying. If they can see it on a video it’s better than seeing it on an image. If they can see it on the image it it’s better than just reading a description. Ok so you can take videos yourself or you can get free YouTube videos that you can use for this and at the same time you can still use written content to target keywords to boost up your copy that can get people excited. But at the beginning you definitely want to have photos & videos. Think about maybe having a video sales letter, have some real photos and break up your blog post, break up your your funnel or your your sales pitch with videos and images and you can easily add them in ClickFunnels™ just using the editor.

Headlines For Physical Product Sales Funnel ClickFunnels™

The next thing I’m going to talk about is your headlines. Ok you need to have really compelling headlines. You need to catch people’s attention. When people look at a page on the internet the first thing that probably catches the attention is the image. After that, they look at the headline – if that headline doesn’t grab their attention, they’re probably not going to read anymore of the text. So the image needs to be striking or the video, but then the headline is really important. So if you think about good email subject Lines, if you think about good landing pages out there on the web, there are loads of examples of really good headlines – ok there’s different angles you can take towards developing better headlines. An example is to emphasize the problem that your customers have. Another thing you can do is emphasize some kind of numbers or claims that people find interesting. Another thing you can do is describe something that evokes curiosity like some kind of amazing Discovery.

Copy For Physical Product Sales Funnel ClickFunnels™

Right now there are plenty of different ways you can approach copy but keep the following things in mind on your sales funnel page. Shorter copy is better than longer copy but obviously if you’re using shorter copy then every word has to be important. Second thing is copy that addresses the reader tends to work better so if you’re talking about bland Concepts that nobody is interested in then you can bore your reader’s very quickly. The next thing you can think about is to try to gain the Curiosity of your readers. So if you talk about things that you’re going to reveal later in the page, it keeps people interested – so this is like using hooks. You can also look at your competition. If you look at a really experienced copywriters page you can get some good clues as to how to write a sales page effectively. Definitely consider using Funnel scripts from ClickFunnels™ as that is an awesome program that can help you write copy easily.

Testimonials For Physical Product Sales Funnel ClickFunnels™

The next thing you need to remember to have on your page is testimonials. These days there are a lot of people competing for traffic and sales online. If you can find examples of people giving testimonials for your product that you can use on your page it will help you sell more. Think about people that have bought the products from you in the past. Look through Facebook groups for people who have given reviews of products that you are selling. Look through reviews of other affiliates that are selling the same things.

Evidence For Physical Product Sales Funnel ClickFunnels™

The next thing you can do to really help your customers decide is provide them with evidence of the benefits of your product. Explainer videos and how to guides which combine visual descriptions with easy-to-follow notes on the benefits of your product make it easy for your customers to want to buy the product. Think about creating a tutorial video which shows your product being used in a real world context. Think about creating before and after photos or videos. Think about creating videos which position your product vs one of the competitors products and explain why your product is better.

Trust in Physical Product Sales Funnel ClickFunnels™

One of the most important things about selling physical products is creating an atmosphere of trust. You need to include all the basic Trust signals in your funnel such as refund policies address, phone number and support links. These kind of things definitely inspire trust in your potential customers because they can recognise your confidence in your product by your willingness to offer a refund. During your sales pitch for your product you can emphasize the guaranteed refund policy.

As I mentioned before it’s difficult for people to create funnels that sell physical products. Make sure that you include the various factors that we have discussed here in this post when you are creating your physical product funnel.

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ClickFunnels™ Physical Product Funnel Including OTS and Sales Copy #Funnel Fridays

ClickFunnels™ Physical Product Funnel For Sales Including OTS and Sales Copy #Funnel Fridays

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Funnel Hacker Radio 174 With Phil Singleton – SEO Benefits of Being a Podcast Guest

ClickFunnels™ Podcast Guest – SEO Benefits of Being a Podcast Guest

ClickFunnels™ Podcast Guest

ClickFunnels™ Podcast Guest: Why Dave Chose to Interview Phil Singleton: Phil Singleton has owned and operated a digital marketing agency since 2005. Now he has more business than he knows what to do with. He reveals why in this episode. He is an award-winning author but nothing has given him as much credibility as being a ClickFunnels™ Podcast Guest. He explains the SEO benefits of Podcast guesting, the things you need to do, the things you should not do and what you can do to get on more podcasts and get referred by the host to other podcasts. ClickFunnels™ Podcast Guest.

ClickFunnels™ Podcast Guest

ClickFunnels™ Podcast Guest: Welcome to funnel hacker Radio podcast where we go behind the scenes and uncover the tactics and strategies top entrepreneurs are using to make more sales dominate their markets and how you can get those same results. Here’s your host Dave Woodward. Welcome back to Total hacker radio. I’m your host Dave would work today you guys are in for a special treat because you have the opportunity of diving into a topic that we’ve we’ve kind of kind of hidden hot around town as far as quick bottles goes and that’s SEO, but I wanted to bring on an expert in the SEO space again Phil Singleton, welcome to the show. ClickFunnels™ Podcast Guest

Hey and so got to be an iced latte. So fellas a web designers SEO expert it’s been award-winning author, but really for the last decade or so, he’s been building his own operatives on digital marketing agency out of Kansas City, but last year, he wrote a book co-authored with John jantsch.

Basically, if you’re familiar Johnny said whole idea behind the duct tape marketing world is built a huge business and that area establish himself. An expert in that and you were able to actually co-author a book titled SEO for growth The Ultimate Guide for marketers web designers entrepreneurs.

So I want to explore this whole topic as far as SEO. Obviously, you’ve got the ton of credibility were able to pull something off of John which is a pretty fantastic excited for that. But if you don’t mind still what I’d really like to dive into is this whole concept of SEO for podcasting is that right for just jump right into that.

Yeah, because really changed my business this year. I mean, I’ve been doing this we’re talking time in the green room before the show how excited I’ve been about about podcasting in the benefits this going to bring into my business is really kind of changed the way we’re even delivering our services and products to our digital marketing customers.

ClickFunnels™ Podcast Guest

And when I think of the benefits of SEO for podcasting, I’m really in some sense thinking about guesting to some degree now, there are definitely some benefits to having your own podcast and hosting it and once you kind of hear me talk through this a little bit you’ll realize I’m kicking myself for starting my own podcast now and not not 40 or 50. I’ve been on about 40 or 50 shows right now and I’m gonna oxime jump into that right now.

I’ve been on 40 or 50 shows. I’ve been able to access and this is again through a guesting programmer. I’m the guest on somebody else’s podcast and we do that through Outreach and then we step back and do this. We’ve got a strategy behind it. But if you think of the 40 plus is probably closer to 50 shows that I’ve been on this year. I’ve been able to access other people’s audiences. They trust you they listen to you but they’re also podcast consumers.

So if I would have had my own podcast like I do now at the end of the show, I’m able to drive people to that to that podcast. I could probably have my own base of a thousands of listeners just by leveraging the people that had survived had a huge missed opportunity of not having my own podcast early on but what’s drawn me into podcasting for us, you know, we reason I start on the first place was I really was trying to find a way to see if that I could get an organically earned backlink on a high Authority.

Okay. So what I looked at is it when you look at the way these podcasts are done now most established podcast have show notes on their shows. Right?

And the show notes are almost a lot of times they include the full transcript so they can be long-form blog post which tend to rank higher in search engines as it is but a lot of cases they’re also about you the guest which is phenomenal right? Because if you think about one of the ways that that a lot of SEO companies today try and get try and build up their off page or work on off page SEO. A lot of it has to do with or a main tactic right now. Anyway is backlink building by way of contribution or guest blog posts, right?

ClickFunnels™ Podcast Guest

It’s a very difficult process. It’s become very spammy. It’s very scrutinized. You have to spend a lot of time developing really good content. Now a thousand words two thousand words and then pitching out to other two websites to try and get these posts like post it up very difficult process.

And there’s not a whole lot of benefit a lot of times within those posts because a lot of times your gain for doing it is to try and earn one single backlink buried in the content and maybe you get an author bio at the end. Maybe not if you’re writing on behalf of somebody else but it’s a very difficult process to go through all this but if you think about the process of trying to get pitched on somebody else’s establish show all of a sudden the entire interviews like about you right A lot of times its title is in it a lot of times your name your URLs in it right very easy to get earned backlinks with in the show notes because you’re actually going to bring kind of your best advice and so in that case what ends up happening early on in the year is I said, you know, I’m going to try this because what really what really woke me up to podcasting after three years of you know, John chance is my co-author and he he started podcasting in 2005.

So this is a guy that’s been into it for a long time now in his own words. He’s like, well, it was really big when I first came out 2005 and social media came. Out kind of died down the last three or four years has become really popular again, but he still been talking about it a lot and the last two or three years. Obviously, it’s just kind of it’s on fire.

But at this year at one of the duct tape marketing Summits, he spoke about and really said he thought one of the main reasons it’s helped him launched his duct tape marketing Empire, which is a brand its books.

It’s sort of as its courses. It’s all sorts. There’s a hundred twenty of us that are in his duct tape certified Network that I’m a part of but he attributes the a lot of the success of the brand to podcasting the access Notch stuff and when he spoke about this at the last Summit here last year. I was like, wow that really hit me between the eyes now, they’re gonna start looking into this and I did I start looking at you know, what I think starting my own podcast seems like too much work. Is there another way for me to benefit and get exposure on podcast without having to put that much work into it because that’s a big part of what my business is responding a little bit of time trying to get many many wins out of it. And then I looked into this aspect or this this tactic of Guested on other people’s podcast and I did it once or twice and the first time it went it published on somebody else’s site.

ClickFunnels™ Podcast Guest

I was just absolutely stunned by the number of benefits that I got from it. Okay. I spent very little time.I didn’t have to really prepare all that much. I think it on somebody’s show obviously going to listen to it. If you have not if you’re already a listener, you’re going to listen to it and spend a little bit of time preparing and then all of a sudden after like 40 minutes of conversation on this show.

ClickFunnels™ Podcast Guest

I got to get access to this person’s audience. They wrote up a long-form blog post. I got multiple organic backlinks back to my website, they drove traffic to it. They put me in their email. They both of my social media, right and all of a sudden. I’ve got all these things at once and I was like, holy cow. I’ve been doing this for 12 years and they’re basically I’m on for free and if I went into somebody and said, will you please do these six or seven things for me? They would probably want to charge you thousands of dollars. That kind of exposure but here when you’re pitched as a guest expert and you’ve got a good enough angle to get on somebody you get all these tons and tons of benefits some for very little effort.

So once I saw that I was like, okay totally changed my business plan truly change the way I’m going to start doing in marketing myself and they started getting on this routine of getting strategic about. Okay. I’m going to I’m going to actually hire somebody to start booking shows for me. I’m going to get a show notes up. I’m gonna make sure we got multiple angles on it. I’m going to make sure that I refine my pitch and I’ve got the certain things I can get on there and make sure that I’m bringing value to the audience that I’m I’m guessing on each time and I’ve been able to get a phenomenal amount of traffic and organic SEO on it and I taken it many steps further is one of the things I’ve actually done is At the end of every show we’ve been asking people to review me as a guest on their show.

So one of the benefits that I’ve got for my own business is I’ve picked up over 40 new Google reviews fascinating.

So just that if you break out each one of these things alone the backlink that you get the social media exposure that you get the traffic that you get may be from an email the fact that you’re able to each one of these is worth the time and effort of the 20 the 20 or 40 minutes you’re spending into it, but I’ve gotten like multiple wins out of doing this and this is I think one of the most I said, I’ve been doing this for 12 years. I’ve never seen any content marketing or any SEO tacit this delivered this much value and benefit for this kind of effort that we put into it.

 

ClickFunnels™ Podcast Guest

ClickFunnels™ Podcast Guest

So, I’ve got a tactic that I’m going to share with you a little bit later in the show about how we go actually from starting with a blogging content calendar rolling that into a An e-book turning that into a Kindle then using that Kindle as a way to launch yourself into a guest in campaign, but it’s a phenomenal way for somebody to go from zero and all of a sudden start leveraging other people’s audiences to start drawing and traffic and really ultimately think for me is to try and you know build up that SEO Equity because that really works also in you start ranking for all sorts of things.

If you if you’ve got a strategy behind each one of these shows that you get get to be on my audience is very familiar with open Loops. So you just opened up this Loop here and they’re all going crazy. I’m sure go wait a second. I don’t want to wait till the end to have him dive into that. So let’s just dive into that that content marketing tactic right now. So what exactly how did they do that?

That’s fascinated far as the whole idea as far as a blog post or Kendall to a podcast opportunity. What’s the strategy behind that? So it’s essentially a four step process that they’re doing. Again. This is one of these things I just kind of stumbled on this year and I was like, this has become so powerful for my own business and is opened up so many things we were talking before the show. I’ve got so much. Coming in right now that we don’t have enough to kind of process.

Even our own, you know, website and digital marketing leads right now. So it’s but so that’s a good problem to have though. It’s a good problem to have you know, it’s, you know, careful what you wish for type of it because in my side, I’m the biggest pain point I have or the my biggest failure as a business is a I’ve grown over the years quite a bit, but I still run it like a solopreneur and my whole mission next year is to like really treat like my back office like it’s unreal agency now and stop trying to run this thing.

ClickFunnels™ Podcast Guest

Like I was in 2005 because I miss him leaving a lot of money on the table, but let’s get back to that dump the tactic. So what we’re doing for my own business and for our clients right now is everything to me comes back to your website, obviously and setting that up as a marketing platform for all your content and the referral source for everything. So your audience already gets this and everybody’s probably doing this already but one of the things that’s really important I think to any digital marketing strategy right now is to is to be consistently blogging right? So when we block we want to make sure that we blog with a purpose And not just do these one-off blog posts whenever we work with new clients.

What we’re trying to do is build a almost like a calendar or what I would call blog Series. So we’re doing 10 and 15 blog posts at once and we’re structuring in a way that’s a table of content so that each chapter. So to speak is an individual post and goes out as a standalone blog post, but at the end of 10 or 15 weeks we stitch these together and we got a nice ebook.

That’s a call-to-action carrot for our funnel or for our website or email. It’s right. Then what we do is we try and spin that up into a Kindle pretty easy because you’ve already got the e-book format or to go. It’s a little bit different and then we put our clients up on Amazon really super shiny for them because all of a sudden we’re help building their personal branding and Authority, right and they love it because they’re up there. You also get a very you get an author page up on Amazon were able to feed up your multiple blog feeds on it. So you get awesome awesome super high Authority links by hacking your way into Amazon onto an author page and getting your blog. Post basically fed up through a feed upon your author page.

That’s a great hack right there. Just that in a by itself is a great way to do this, but building Authority building personal branding for us. It’s great. But it’s also again for our clients a super shiny thing that makes me really happy because now you’re part of their journey into building their Authority in this kind of stuff then what we do is is we take this the neck and we’re already doing this before I figured out how great podcast and the guesting was we were already kind of going down this path because our whole thing these days is trying to build people’s Authority and separate them and try to make their websites then the expert in their Niche. So this becomes kind of stuff things that I’m your audience is already very familiar with but then it’s taking these Kindle and ebooks.

ClickFunnels™ Podcast Guest

These ebooks are named in the Kindles and then creating a guesting campaign based on the book because again, we talked earlier about trying to get on these shows and the benefits you get by being able to leverage other people’s audiences getting these backlinks and for me really one of the my favorite things about getting my clients book as guess on other people’s pain, Guess is they’re kind of doing the homework for me when there are when they’re my client, right?

Because we basically set up the campaign. We hook them up. We do a nice like one sheet and set them out. Then they’re doing guesting, you know, once a week on their own and now here they are basically building their own authority.

They’re doing the some other good chunk of the work and they’re earning their own backlinks in this kind of stuff back in so that’s essentially kind of how our process works. But it really it’s funny because it all comes back to just strategic blogging and you when you’re gonna do like a Blog series you want to make sure that again you’re trying to get multiple wins off of it. So the end goal might be an e-book and then a guest in campaign, but we also want to stay and make sure that you know, you’re you’re blogging about things that are trending and topical and that you’re baking your keywords in there so that when all the stuff comes back to you you have a chance to rank for those words you’re trying to rank on and that’s I think we’re a holistic almost kind of an SEO type of a mindset comes into play because a lot of people when they do any type of digital marketing these days is so much is so one-dimensional I think even People do just launched podcast.

Everything’s kind of about just that one thing. But if you take something as simple as a blog post and try and tie it together into all these things you can get like 10 x instead of 1 x out of it and that’s why I’m so excited this year and why we’ve kind of lost our own cop podcast booking platform is because it all kind of comes back again to the website and content marketing you do this. You can really get huge gains for not a whole lot of time.

Funnels SEO Benefits

I love it. Well, I again part of that becomes just blah blah blah blah blah to me because I hate the writing of blog posts. I appreciate so much people like you can say, okay, we’re going to take this whole thing over and went to chug this down to 10 to 15 different blog posts. And again, I’m I love people like you feel who could do that kind of stuff. I guess. I worked so much on the fly at times where I’ve just I want to go at this topic and then this topic and this topic and that’s why it’s easier for me as a I enjoy hosted a podcast because I love bringing people on like you have this kind of skill set to be able to explain to our users and our listeners how they can take Kind of skill sets and actually I think the main thing and to topic you’re gonna see a lot from us click funnels and that’s this whole concept of multi-dimensional this whole MD multi dimensional aspect is so critical in today’s world.

I realized this specifically last April when we rolled out Russell’s expert Secrets book and we do this whole product launched everything else for us fill this fascinating that a lot of our, you know, quote unquote dream 100 clients were very email-based and I was looking for influencers in Facebook because we’re doing primarily a huge Facebook book launch a virtual Facebook book launch and it was fascinated that a lot of people who we’ve known for years were not very multi-dimensional. They didn’t have a following on Facebook. They didn’t have a fallen Instagram or YouTube, but they were all in one area and I think that’s the one thing if I look back at 2017 that I’ve learned the most is this whole key idea that you just mentioned that’s idea of being multi-dimensional.

You’ve got to be out in multiple areas. I love the idea as far as writing blog posts taking those plot but blog post and put them into a pot. Asking or to a book that you can then get booked on so you can then talk about that as the podcast as you mentioned earlier this year is going to be one of our first that we’re actually doing as a video. So we’re going to take this content as a video put it on YouTube in our funnel hacker dot TV channel.

ClickFunnels™ Podcast Guest

The audio will be stripped. You’ll be put onto iTunes and Stitcher and all those other things within will have a transcript of this that’ll be used for the ClickFunnels™ blog and so we’ll have the transcript on there. And so we’re trying to do a lot of that same type things far as multi-dimensional stuff that you were referring to we also then are looking at again.

You’re one of the very first we’re trying this with so I hope I do it right looks like it the idea here is we’re thinking that basically as you take a look at a lot of the different platforms, whether it’s Instagram Facebook YouTube Twitter, all of them have their own unique formats for different pictures and sizing and so we’re creating different images for each of those formats.

Where in the past I just did one image for a podcast cover. Now, we’re getting up doing four Images based on those platforms. So again, it’s the whole idea here is you’ve got to reach people wherever they At and cast his huge net and then bring them in to you based on whatever dementia they might be in and they continue to communicate with them on a regular basis. So I really appreciate your your idea as far as reaching out multi-dimensional if these people I love it. I mean, that’s a great. I mean that’s just kind of a theme I think people are working on definitely work on next year. But if you think about the blog approach, I mean you could great one blog post and if you don’t have this multi-dimensional approach, you can’t Stitch 10 random blog posts together unless you’ve had that strategy in that mindset, right you’re in the mindset now because you know that you want to try and extract as much value and provided many cans.

And so you’re you’re thinking about it more than you guys are doing this already, but you can really take this down and get because for me it’s all about how many times can you do it one time and really because people talk about like repurposing content. That’s great, but you can’t repurpose it for the sake of repurposing it you got to repurpose it for the sake of generating return on investment that takes a little bit of thought and strategy just to be thinking about all the time so that you’re getting multiple value out of this while I’m out of that piece of it. I love that you guys are focused on it and doing it and I’m Living proof that it works because again, our whole thing is yeah.

ClickFunnels™ Podcast Guest

I really think it’s like if I just bring this back to a good website and a good blogging strategy. I’ve just created a digital marketing which we have a digital marketing service that doesn’t take a whole lot of work but a drinks tremendous value to the client higher ticket stuff, which we don’t have to spend a lot of time on but brings enough value for us to charge a premium on and also it’s very shiny to where people are like, wow these guys look at all the stuff they’re doing for us what we are because we’re being smart about it.

Right and who cares if it doesn’t cost us that much money we can charge a lot. So be it that’s what business is all about. Right and that’s kind of how it that’s kind of how we’re set up. So a couple things that you’ve been mixing here at kind of come to mind. What is for those you guys are listening. If you’re if you have a digital marketing agency what fills just described is something I would highly recommend that you add to your business and that is creating a podcasting type of guests.

Basically the whole thing as far as take it from the blog but teach your clients how to do that you become so much. More valuable to your clients because now you’re basically helping them get out there and I think the other thing Phil I’ve as you were talking I was down with a jld and Pat Flynn and Amy Porterfield down at podcasters Paradise Paul Colligan and gotta sneak back in August or so and as fascinating as first time, I’ve actually ever attended a podcasting seminar or event and I’m so used to thinking podcasts as business business business and my mind was totally blown. I mean they had like an Emmy Award for all the different types of podcasts. It went on for hours and hours and hours one night, but it was interesting for me to see that no matter what your industry or Niche has their most likely is a podcast out there about it.

And so I don’t think I don’t know exactly what your clients are in as far as digital marketing space, but I’m thinking of a lot of our funnel hackers and a lot of them are out there that they might be in the pet grooming. Well, there’s podcast about pet grooming. I had jolt common recently and we did a separate podcast All About bit. And he’s holding.

Funnels SEO Benefits

Yeah, right. And so I mean, yeah, it’s just kind of crazy to think no matter what your Niche is. You’ll find that one of the best ways of really establish yourself as an expert is to become a guest on someone else’s podcast and I love again the SEO tactics that you’re using as far as the benefits of podcasting as a guest and I hadn’t really thought that much about it. I’m looking at it more from a hosting standpoint as far as just doing the opposite and that is what types of assets.

Can I give to someone like you to publish on your page about your interview? And so if there’s such a win-win here, I’m just fascinated to see how you as a guest are using SEO because I hadn’t thought that much about it as a hook. I’ll give you another one. I you guys already do this touch. You know, I’m up on your podcast. I see the you actually you do Supply the transcripts some don’t because of the cost that’s involved and where I see that for myself has been a huge opportunity because I ask the guests that I’ve been the host that I’ve been on I said look, If you’re not going to transcribe the show notes, we let me do it. I will transcribe them and I’ll put them on my side as a long form post and I’ll give you a link Back From My Sight.

Wow, that great idea. Oh my gives me a free blog post. It gives them a backlink back. It gives a chance to kind of re promote. The thing couple weeks later sound do it beforehand. I do it after it’s been out and it ranks if you go if you actually do a search for the SEO benefits of podcasting, I think my my repurpose transcript from somebody else’s show ranks, like number one or two now and I’ve even right it’s be talk and it’s awesome. It generates a lot of traffic people. It’s a hotter topic and we’ve been doing this. All right now go to rev.com a 20 or 30 minute, you know interviews 30 bucks and it’s these are like 5,000 and 8,000 word, you know transcript.

It’s long form post and II, you know, you’ll go see if you look at my Casey web designer not calm you’ll see that I’ve treated more like a website actually put some quotes in it. I did the the h two titles in it, so I didn’t just slap it up there like a transcript.

ClickFunnels™ Podcast Guest

I want Google to treat it like a Blog I’ve actually added schema markup which is you know, this way you can go in there and I get so it’s actually a real blog post and in Google’s eyes and it ranks man they do and this is a kind of stuff again where minutes and somebody else did the worked rev.com, you know transcribes it I got a great blog post on it so you can see why I’m so excited about like guesting it’s like I found this like thing that’s so easy to do and gives you so many things because if you go out and hire a backlink builder, they’ll go do it by domain Authority by Moz is a third-party metric to see the strength of a website. I think your guys your websites like up over 70 so very valuable backlink, and if you look at how people sell these Outreach Services just they price it on backlinks, you know, you go to like a domain 70 website.

They want five hundred eight hundred dollars just to be able to place your learn, you know, earn a link back in it meanwhile to get placed as a guest on somebody show you get much more than just that one single backlink for a lot lower cost me a lot of these podcasts book. Services I guess like we do we do one for 600 650 a month for shows.

It’s like a hundred and fifty again, you know to get booked on some of these things. So it takes a lot of Outreach to do it and this kind of thing and you can’t get on the top caliber shows. But but if you work on all these types of things you can get the backlinks get the exposure, you know, maybe get a free blog post out of the not doing it all these things for a hundred or two hundred dollars versus just that one dimensional backlink that you might have to pay five or six times for it. So for me, I’m just like this is the coolest thing that’s ever happened to me for the last 12 years. I’m just like totally in on it and it’s not going anywhere. There’s just like thousands and thousands of podcasts and the majority of them aren’t like yours.

You have no problem getting guests. The majority of them are going to be the ones that are starting out there establish 40 or 50. A lot of these guys are looking for guests. They’re looking for angles that if you’re going to try and do this weekly, which I think is gonna get the most value for you as a host. And as a Content marketer, you need to consistently be doing this.

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It takes a little time and effort to get guess so they’re out there. I mean these mid-tier shows. They’re like you spent a niche Niche focus in certain areas. They’ve got if they’re really into it. They’ve got to be looking for guests. So there’s there’s a supply and demand thing right now and there’s there’s just not a lot of people going out there and actively trying to get themselves pitched on show so it’s wide open. I love it. It’s been itching. I’m actually starting to see a lot of people using their credibility the shows they were on as it as seen in so instead of as seen on CNBC, it’s SE non final hacker radio sto fire as seen on, you know, it’s just fascinating to me see how different people are utilizing the credibility that exists through a podcast.

Will you bring up a good point because we do the same thing in our process. I went every time that I’m on the show. I’m able to kind of crawl up the caliber because because I’ll get it reviewed from somebody else and they’ll say I was a great guest and then I’ve been able to get on better and better shows and I’ve been entrepreneurs sure. I’m on your show, which is a great show. I’m gonna be on Chris duckers you Premiere show He’s got a big audience that kind of stuff.

So I’ve been on and I wouldn’t have started like that in the beginning but since I’ve been able to kind of stair step up in terms of caliber and have other people say I was a great guest it enables you to get up on the bigger and better shows as you do it, but it’s a longer-term strategy. You don’t just jump out and this is the one thing we have when people are trying to do it. You’re not in it to hit a home run if you know podcast guesting is a it’s like a Town Hall strategy, right?

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Because I don’t care people have 50 people are a hundred people. That’s a lot of people that if you think about giving a presentation in a physical room somewhere that’s a room full of people and you got to think of it like this way. It’s almost kind of a virtual Town Hall grassroot story able to go out in your office and reach somebody a captive audience weakly, like I do it at least and it’s really just a phenomenal thing that just keeps on giving so that’s awesome. But this would be one of our last episodes for the year 2017.

So as you guys listen to this you maybe listen to us in 2018, but I highly recommend that you take Phil strategies here and become a guest on Also show but more importantly make sure you have a strategy on exactly how you’re going to use that content and for links and again as you’ll see here as I do all the end of every show basically right now, we’ll be asking Phil. So, you know, if people want to find out more about you, where do they go? So Phil where people go to find out more about you head over to KC web designer.com. That’s kind of where I said, I’m gonna have my podcast and you guys are going to be launching your lid of the year. I’m not lives gonna be up quite yet. I’ve got about ten shows.

I might hit that deadline, but please check that out because that’s kind of where my story started check out SEO for growth. That’s the book. I wrote with John jantsch. It’s done really? Well. It’s my third best seller but it’s by far sold the most books that we’ve ever done. I’m probably because John jantsch is a co-author on it. I think it’s really good stuff. But if you go there was also we’ve got some great downloads on there for free. We got a book by Larry Kim from word stream.

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That’s a free download. We’ve got one from used Tuvok of yoast SEO, which is he’s kind of a big guy that’s out there and then we’ve got one called local SEO, which is a freebie that I wrote previously and check out. Cast Booker’s.com and we’ve got the service that there’s a lot of them out there but we do this service more with an SEO focus into it so that you get multiple benefits on it and not just trying to get onto the show just for the sake of the show but to try and what work it into an overall content marketing plan. So check out podcast Booker’s.com.

I’m gonna give you one other tip that I’m going to say to sure go check out because you mentioned some painful point about so I think a lot of people have this I mentioned how blogging so important to stuff but people hate to write a lot of times. That’s me I hate so so I got a link that I’m going to send you that’s got ten great Outsource blog writers the services that I think are I mean basically 99% of our clients are having somebody else write the blog post after we structure them. I use one called the content company.

All they do is write for agencies. So awesome to be able to send them a list. Please go write that then we just edit it and then it works because I already used to kind of doing this. So I’ll send if you really into this and you’re thinking well, geez, I’m not gonna write 10 blog post. It seems far out there. It’s really not that Our come up with a little bit of a strategy do some keyword research on what you’re going to write about a how-to book or whatever dish it off to some Riders which I’ll send you a link to the ones that I use and I list of ten other ones you can choose by yourself.

ClickFunnels™ Podcast Guest

And then that’s it man. You’re on your way. It’s not doesn’t take a whole lot of work to get this thing going and it’s the quickest route to Great SEO rankings and to leverage and to build your own personal influence and Authority if anybody was trying to get that or boost up or just trying to drive more traffic to your website and you don’t even need an Outreach really you can do some of the stuff on your own. I think it helps to have a third party to it, but great way a great low cost way to really build up traffic and deliver a big bang for the buck. All right. We’ll put that in the show notes. If you are send the link over and you guys can go to the show notes again.

ClickFunnels.com is basically a Blog are not blog there, and that’s where our show notes are. So we’ll have that there as far as for the lack of videos well feel. Thank you so much for your time. Thanks, man. He’s a man. Thanks for listening puddle hacker Radio podcast. If you’d like to be notified anytime, we release a new episode.

ClickFunnels™ Podcast Guest: Subscribe over at funnel hacker radio.com in addition to that. We’d love to send you a free gift. You can find that free gift at funnel hacker radio.com forward slash free trial one. Last thing is we love giving away cars. So if you like access to a free dream car, all you have to do is go to funnel hacker radio.com forward slash dream car and you’ll get all the details. Thanks again for listening. ClickFunnels™ Podcast Guest

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