Video
How Garrett J White’s Coaching Business Blew Up By Using ClickFunnels

Clickfunnels™ Garrett J White – Coaching Business Blew Up using funnels

Clickfunnels™ Garrett J White

Clickfunnels™ Garrett J White: Are you like Garrett J White selling coaching/consulting services? If you’re in the coaching business you may have spent upwards of $10,000-$150K in your training over the years but if you can’t get clients, it can feel defeating. See what Garrett J White did to stop the client struggle.

Clickfunnels™ Garrett J White: Tried different landing page software

I literally at the time had Infusionsoft. I had Leadpages. I had WordPress married up with OptimizePress. And I had Kajabi. And I had figured out how to duct tape it all together. I’m literally every day hoping that the duct tape I have used to hold the shit together wouldn’t fall apart between membership sites and sales pages and sales funnels and integrated funnels and stacking funnels.

And I get a message from one of my clients, and he says dude, I’ve been checking out this thing called ClickFunnels™. (tense music) How can I do this? I had built a bunch of businesses. I had lost all those businesses. I was in the hole. My wife was leaving me. – [Woman] I’m leaving, and I’m taking the kids. – Wake Up Warrior is the number one training company in the world for married businessmen.

We assist and guide businessmen to accessing deeper levels of power through a gamified system known as the Warrior’s Way that they play on their phones and compete with, a way of living and operating with men all over the globe. The man you will have become day by day, step by step, laying the foundation for the king and the kingdom and the throne that awaits you.

They take that power and then link that up to what we call Warrior Wealth, which is the ability for man to actually increase his production two, three X while at the same time, bringing his marriage, his spirituality, his children, his fitness, and his body along for the ride. So at the end of the day, we are comprehensive consultants. We deal with businessmen, only we deal with the part of life as well as the business side that actually affects production. (dramatic music) And so went all in, and we were the first ones to switch over and put all of our emails.

Clickfunnels™ Garrett J White

Clickfunnels™ Garrett J White: How ClickFunnels™ help my business

We dropped Infusionsoft, and I went directly, We were one of the first companies to integrate 100% of all of our contacts into the email provider and email service inside of ClickFunnels™. I’ve told Russell. I said I am all in on you. And this is what it did for us. And we started with Wake Up Warrior, and then I built it out of my financial services companies. And we took it out into our real estate space, and we took it into our salons. And now I have hundreds of stylists that use ClickFunnels™ who help get applications into their chair for clients now applying to be part of their experience as hair stylists. My wife uses it. I use it. ClickFunnels™ is more than a software.

It’s a psychology. It’s a way for operating. It’s a way to influence, to persuade. (whooping) It was like Apple had done to cellphones, ClickFunnels™ did to sales funnels and online digital assets for consultants and coaches. You get to have access to something that guys like me never got in the beginning, and that means your results are going to happen even faster if you’re committed. (upbeat music) Thousands and thousands and thousands of families in 27 countries participate and live and experience the Warrior’s Way to having it all.

Hundreds of emails every single week poured into our offices with families, divorces that were shut down and changed and marriages that were unified, estranged children who now speak to their fathers, men who have increased profitability and at the same time have found connection inside of their marriages and inside of their families in ways that they never dreamed possible.

But the greatest emails that I get come from the women, the wives of these men who say thank you. Thank you for returning my man. Thank you for returning my man. Thank you for letting my king come home. And none of this would have been possible without ClickFunnels™. It is the marketing arm. It is the software tool that supports our ability to reach into the globe and to find our targets and to bring them home. (flicking)

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ClickFunnels™ Make Money Online – What Is Sales Funnels?

Video
The Secret To Drew Manning’s 10 Million Dollar Sales Funnel

Clickfunnels™ Drew Secret – Manning’s 10 Million Dollar Sales Funnel

Clickfunnels™ Drew Secret

Clickfunnels™ Drew Secret: Are you finding that people aren’t opting into your sales funnel? At ClickFunnels, what we have found is that the problem probably lies with either your hook, story, and offer. In this video, Russell Brunson will give you a good example of what this looks like.

Clickfunnels™ Drew Secret – Fit to Fat to Fit

– What I want to talk about is what’s the hook and the story of what it is you’re selling. If you don’t have one yet, you need to create that. You guys know Drew Manning. He’s one of our Two Comma Club winners and he’s an awesome dude. He’s got a program called Fit to Fat to Fit.

And his story is he was a trainer his whole life and helped a lot of people get skinny but he never actually knew what it was like so he was like, “you know what, I’m gonna get fat, “and then I’m gonna try to get fit again.” So he went and gained 100 pounds and told the whole world, “this is what I’m doing, I’m gaining a bunch of weight. “Doing a big huge thing and I’m gonna get fat “and then I’m gonna lose it again.”

Clickfunnels™ Drew Secret

And because of this story, the hook of this story, he got tons of PR, he was on Jay Leno, all sorts of stuff. And now, whatever he sells, he’s just like, “hey I’m Drew, I’m the Fit to Fat to Fit guy.” And then anything he says after that, people give him money.

You want to know why? Cause the hook of the story is so good. What’s the story? You gotta find those stories that are out there. They don’t have to be super grandiose at first, but you need to have a story behind things, right? Okay, so there’s your assignment.

Whatever you’re launching, if it’s a podcast, and offer, an ad, a product, a service, whatever, what’s the story? That’s what you gotta figure out. See you guys later, bye. (rhythmic energetic music)

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ClickFunnels™ Bootstrap Entrepreneur – EY Entrepreneur of the Year Awards

Video
Why Copywriting Is The Key To A Successful Sales Funnel

Clickfunnels™ Amazing Copywritting – Key To A Successful Sales Funnel

Clickfunnels™ Amazing Copywritting

Clickfunnels™ Amazing Copywritting: In your sales funnel, are you finding that people aren’t buying into your product or service? At ClickFunnels, what we have found is that the problem probably lies in your copywriting. In this video, Russell Brunson will give you a good example of what this looks like.

Clickfunnels™ Amazing Copywritting: Lawrence of Arabia

What’s up everybody? This is Russell. So, many of you guys, hopefully everybody, has watched the show “Seinfeld.” Do you guys remember that Elaine got a job at the J. Peterman Catalog, right? And, you remember J. Peterman is like this eccentric person. He’d go on vacations, and he’d go buy hats and then he’d write all this amazing copy in these catalogs.

Elaine became one of the copywriters, they had all these people and it was like this huge spoof for multiple different seasons. What many of you guys probably don’t know is the J. Peterman Catalog is a real thing. So, anyone selling ecommerce, or anyone selling anything, you gotta understand who J. Peterman was. J. Peterman was a visionary, a genius, an amazing copywriter, who built a huge company based on these catalogs. Give us an example of one real quick. –

Clickfunnels™ Amazing Copywritting

[Dave] A Bedouin horsemen chased you halfway across the desert. A beautiful woman on a camel in the desert alone is too ripe a target to dismiss. (laughter) Your heart leaps in your throat again and again in exquisite torment that the Arabs call katu’l-kalb, or heart-cutting. Delirious, half-dead, you reach the emir’s palace. A Galla slave rears his horse in your path. You notice he is speaking in Peter O’Toole’s voice. (chuckles) Just then you awaken in the

Royal Suite of the Lanesborough in London, “Lawrence of Arabia” blaring from the television set. You rush back to sleep, slinky silk cord tank top and slinky silk cord pants. Not Harem pants, but close. 100% flowing, loose silk. More romantic, more interesting than you remembered. –

[Russell] Ooh. Now that is how you sell something. That’s called good copy. Understand that, you guys, copy is the key. It’s the secret, and next time you watch Seinfeld, and you see Elaine working the J. Peterman Catalog, now you’ll know kind of the joke behind the joke. What she’s talking about, why it’s so cool, all sorts of stuff like that. That’s what I got, you guys, everybody have an amazing day, we will talk soon. Bye, everybody!

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ClickFunnels™ Sales Copy – 1 Thing Every Female Entrepreneur Must Master

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How ClickFunnels helped Natalie Hodson Explode Her Business

Clickfunnels™ Explode Business – Natalie Hodson $20,000 in a day!

Clickfunnels™ Explode Business

Clickfunnels™ Explode Business: Does ClickFunnels work for information products? If you’re watching this video, then you’re likely figuring out how to sell information products, books, and courses. You have a mission, something that you are passionate about and you want to help people and share it. Natalie Hodson of Abs, Core and Pelvic Floor, felt the same way.

Clickfunnels™ Explode Business: How she boast her business using sales funnel. 

I have two kids and after I had my first son I gained 70 pounds when I was pregnant with him I saw you the 10-pound baby my stock was like yeah here and I had him and I still had 50 extra pounds on me but it was hard. I started trying to learn more about eating right and exercising properly and I created a little website.

I started getting some traffic from Pinterest quite a bit of traffic like 30,000 people a month if I’m getting this much traffic I might as well monetize it I got certified as a personal trainer and I decided to start writing some ebooks so I wrote just a 10-day at-home training program I wrote a 12-week gym training program what was really cool as I put out that first ebook Ana.

People bought it like people wanted something that they could purchase from me I just kept writing different ebooks on things that I had interest in during this time I also had my daughter so I had my second baby again gained 70 pounds again another 10 pound baby and after I had her sure I’m getting frustrated because I felt like man nobody talks about like the real changes that happen after pregnancy I made a video where I I stood up and I said look standing up.

I have six packs butwhen I bend over like and I just showed my skin and that video went really viral I got like 10 million views and they built this Facebook audience of about 400,000 people without spending any money on Facebook ads like in one week seven different people emailed me and said hey I want to build a funnel for you what are funnels I started googling and I kept seeing rustled Branson’s name I reached out to him and I was like hey your company is it like is this legit and I’m like no and I said I’m like I can’t believe I said that to Russell Brunson. But he ended up responding and he encouraged me to open a clickfunnels account

Clickfunnels™ Explode Business

Clickfunnels™ Explode Business: What is sales funnel and how it helped business.

What’s cool about click funnels is one it has helped me monetize this you know audience my blog audience I really enjoy writing and providing free content for about 80% of my content is free I just like helping people and putting that content out there but to know I now have all these different kinds of ebooks.

So I have an at-home training program I have cookbook I have this program that helps women stop accidentally peeing their pants after they have babies I’m coming out with a pregnancy trainer right now because they were able to utilize the marketing advice that Russell teaches and I had my audience and I was willing to be vulnerable and create that deep connection with women the program just exploded in the first week we sold $20,000 worth of copies of this ebook.

I’ve logged in I’d be like what five thousand dollars today like in one day and then get super excited and I’ve liked exiting can you believe this you know and then I remember like I give idli remember where I was sitting when we had our first $20,000 day in one day so $20,000 and I was just like I remember being like this can’t be real life like how is this even happening like I’m making more money in one day then before maybe

I had made in six months you know and last year we helped over 50,000 women go through my programs using click funnels like me as a single mom who just had a blog years ago sold over a million dollars of ebooks and four months as soon as I found out about clickfunnels and I started leveraging the power of Facebook and learning how to drive traffic and like to be able to provide for my kids that way but something I’m really really proud of you.

#WhatIsClickFunnels
#SalesFunnels
#NatalieHodson

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ClickFunnels™ Comma Club – Sneak peak into the two event

JP Sears Ultra Spiritual Way To Make Money Online

Clickfunnels™ Ultra Spiritual – JP Sears Way To Make Money Online

Clickfunnels™ Ultra Spiritual

Clickfunnels™ Ultra Spiritual: According to JP Sears, the secret to selling online isn’t being ultra spiritual, it’s looking ultra spiritual. And with ClickFunnels™, it allows JP to easily create a sales funnel so he can make money online by selling his products. Give it a try, with ClickFunnels™ we give you the tools so that selling online will feel like a spiritual experience.

Clickfunnels™ Ultra Spiritual - JP Sears Way To Make Money Online 1

 

Clickfunnels™ Ultra Spiritual: JP Sears Online Business Success

– I’m JP Sears and I just made my first trillion dollars using ClickFunnels™. That teleprompter is definitely not correct. The secret to selling anything online isn’t being spiritual, it’s looking spiritual. That’s why the number one thing people want from me is this, my hair. So I go to ClickFunnels.com and I choose a funnel that speaks to me. I can easily create my headline and modify my message. Success, money, income. And here I’m gonna add in a photo gallery for my looks, the Strap It Down, the Let It Hang, the Man Bun and the Houdini. JP Sears Ultra Spiritual Way To Make Money Online: And my testimonials go here. Take a look at Jeff before he bought my hair, sad. And now after JP Hair Jeff is I don’t know. My intuition tells me Jeff is doing really well now that he has my hair. JP Looks. You can’t be spiritual unless you look spiritual. Go to ClickFunnels.com and start making sales today.

#JPSears
#ClickFunnels™
#MakeMoneyOnline

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Clickfunnels™ Breaking Silence – Whats Wrong At 10x Growth Con 2019

Epiphany Bridge Marketing with Tony Robbins & Russell Brunson (Part 3)

Clickfunnels™ Epiphany Bridge – Tony Robbins And Russell Brunson Part3

Clickfunnels™ Epiphany Bridge: We are back for our final episode of the Epiphany Bridge – Tony Robbins And Russell Brunson! In this interview, the guys are talking all about how to sell anything online. Knowing how to sell is pivotal for any business and Russell shares one of his biggest sales tactics that will make selling so much easier for YOU!

Clickfunnels™ Epiphany Bridge: Marketing Strategy with Tony Robbins & Russell Brunson

– Hey this is Russell again, I want to welcome you back to part three of my interview with Tony Robins. I hope you’ve watched part one and part two. If you haven’t yet, go back to the beginning of this playlist and watch those first. Help you get all the context of the interview and now we are transitioning into the third part of the interview. Which is, for me, my favorite part. It is understanding the mastery and mastering a concept called the Epiphany Bridge. What is the Epiphany Bridge? It is the way you tell stories to get customers, to get people, to get prospects to come and become leads, become costumers to buy your products and your services.

And these concepts they work in all types of businesses. In fact, during the interview, Tony asked me, well how does this work for a real business? Not a infomart, you know information business or an internet business, but a real business. And I shared a story about one of my friends whose a chiropractor. I don’t want to ruin that part of the story, you’re gonna love it. But, how he used these epiphany bridge stories to grow his practice here locally in town as well.

And so, there’s a whole bunch of cool things you can learn about storytelling, story selling, how to give people the transformations they need when their buying your products and your services. You’re gonna love this. It’s my favorite part of the whole thing, so let’s jump right in now to part three of the interview with my friend Tony Robins. – Tell us about the Epiphany Bridge and how you can use that concept to sell just about anything, without actually selling anything. –

Actually, got a little white board for you to show this. I did my homework, prepared for today, so this is funny, most people if they’re trying to sell you something, they come to you and they try to pitch you logically on the thing, like why they believe in their thing. So I drew this out one day, and this has been huge for me and for everyone that goes through my coaching stuff. Is this thing called the Epiphany Bridge. What happens is like, this is us, right here, right? And we’re living our normal life, I could use this example, before I met you, before I started going to your things, life was good, I thought everything was perfect. And then I was introduced to you and I had this epiphany where it was like life is good, but I’m seeing things in black and white, now things are colorful.

Clickfunnels™ Epiphany Bridge

Clickfunnels™ Epiphany Bridge: Emotional experience is important

For me, it was huge. So I went on this journey where I went on this big Epiphany Bridge and what happens is we come over here to this side of the bridge. What happens over here is we start studying, we start learning, we start geeking out. And so, I went to all your events, read all your books multiple times, your courses. For you, I’m in the Tony world, right? I understand your language patterns. And then I go to my wife and I’m so excited to tell her I learned all this stuff, and the first thing that we all do is we jump over here, and this says techno babble, we jump and we start trying to logically convince the people around us. Like, oh yeah, you could learn this thing, and we spew out this techno babble and they freak out. They’re like, “ugh” and they run away right?

What we have to do, if we want to sell something to somebody, we have to come back to this thing. We have to remember what was the emotional experience that we had that gave us that big epiphany. If you understand an emotional experience, then that’s how you sell someone. I come back and I tell a story, when I tell that story, my goal is to get people to have the same epiphany that I had, if they have that same epiphany then I don’t have to sell them anything. They have that epiphany, they go “wow that’s true” and they’ll go sell themselves logically all day long.

I just have to come back here, remember the experience I had, and become really good at telling it. In the book, it’s not just like telling a story, I walk through like the process and the scripts, and how to control their state, and this is a huge thing I learned from you, ’cause how many people tell a story and one person tells a story and something happened, and you’re like “okay cool”, you try to explain it three or four times and finally you say, oh man, I guess you had to be there, if you were there you would’ve experienced it.

The biggest thing I’ve always seen people struggle with they try to get into business, they try to sell their advice, and things like that, is they get into this used car salesman mode of trying to learn how to close people, and I’m like “no, it’s not closing” What was it that got you fired up, if you can remember that moment, and you get really good at telling that story then they’ll feel that and they’ll get fired up too, and that’s the key. And so we understand that and this book is all about that. – As you know leadership is all about transferring emotion because logic does not get us to take action, there’s not enough juice in the logic right? When will we have enough logic to justify an emotional decision?

Clickfunnels™ Epiphany Bridge: Whats the biggest misconception of marketing?

What do think is the biggest misconception about marketing today, and what do people, if they only did one thing to change their marketing for the better, what would it be? – I think the biggest misconception is that people and this comes down to everything I learned from you, People are so tied to their significance that when they try to sell themselves their business that they try to posture themselves all the time and posturing deflects people, even though it makes you feel, I don’t know what it is, the more vulnerable you get, the better it is. We have our high end coaching programs for less, how do you sell that Russell? I’m like “I show a ten minute video of me telling my story of my wife and we’re trying to have twins, cried three or four times in it, and I tell that story, I’m super vulnerable, and people connect with me and then they follow me.

It’s about connection and being vulnerable is that’s what get people to draw into you, it’s not significance or stature, its vulnerability, and that’s what gets people in. And that works for any business, I had a friend who’s a chiropractor, I was trying to help him, and it was funny, ’cause he was trying to sell like all the other chiropractors talked about their fees and all this stuff, and how the adjustment and alignment and all this technical stuff and I kept asking him, finally one day, I was like “why are you a chiropractor”, and he told me this amazing story about his wife got in a car wreck and he was in dental school at the time, and she got injured really really bad and took her to a medical doctor, a couple places and nothing helped.

Finally he took her to a chiropractor, and he adjusts her and literally changed her life and he loved it so much he dropped out of dental school, and then he went and became a chiropractor, now he loves it. And so we got a video of him telling that story, that emotional, I got chills just telling it again told that story, put it on Facebook, and his practice was struggling, as he was trying to be a salesperson, blew up overnight as he started sharing his story and becoming vulnerable with people.

That’s the future market, it used to be slick sales letters, good copy, all that kind of stuff, that’s what worked before today, as people are watching your video, they’re Googling your name, and Facebooking you, doing everything, if you’re not vulnerable at all times, and being yourself all the time it’s too easy to not know and it’s all about just that connection, that’s marketing today, and that’s where it’s going. –

Clickfunnels™ Epiphany Bridge: The Expert Secret Book

That’s what I love about you brother, you’re the real thing, it’s so rare unfortunately, ’cause you know the more you try to prove you’re the best and try to convince people and try to be significant, the more they want to prove they’re more significant than you.

You’ve never done that, I love that you share openly everything, your failures, successes, but the level of succession generated is second to none, I really want people to get your book, so what’s your offer for them so they can go pick that up? – I pre-bought a whole bunch of copies of this during our launch, so I’ve already paid for the book, so I ship them to Boise, and now they’re in a warehouse in Boise, and we’ve gotta ship them to you, so I think in the US it’s $7.95 international I think it’s $14.95 but we’ll ship it out to you and basically, I want people to read this, I tell everyone, I believe this book will change your life but more importantly, it’s gonna give you the tools you need to help change other people’s lives, and that’s the gift I have for everybody. I hope you guys read this book and you love it, and I want to thank you for letting me share this with your audience, I just appreciate you, you’ve changed my life, my wife’s life and half our staff, you know, everyone here, so grateful for you.

Hey this is Russell again, and thank you so much for watching the third and final segment of my interview with Tony Robbins, how cool is that? If you missed any of the other ones, go back in the playlist and watch video one, video two, video three, to get the entire picture of everything you need. Now, on top of that, I want to be able to keep giving you amazing business building advice just like this. So what you need to do right now, number one, you need to subscribe to my channel, we’re always dropping amazing videos show what to do and how to do it, and if you’re missing these things how am I supposed to help you and serve you? It doesn’t cost you any money this is all free, and we’re giving it to you to help grow your company and grow your businesses.

Number one subscribe to our channel, turn on notificaitons, that way, on your phone it gonna pop up when we drop new videos, you’ll get emails, you’ll get notifications, if you don’t turn on notifications, you’re not going to know when new stuff is coming out. I’m killing myself over here creating the best content possible to give you and to serve you. So make sure you are subscribed, turn on notifications, and then the last thing is if you want a copy of the Expert Secrets book, this is what Tony and I were talking about the whole time, there will be links somewhere on the screen, click on the link, get a copy of the book, it’s free, you just cover shipping and handling, and in here you’re going to understand how to build an expert business, okay? And so, that’s kind of it you guys, thank you so much for subscribing, that said after you’re done, after you’ve turned on notifications, you subscribe, go check out some other videos, have some fun, leave some comments, we love to hear from you, thanks again for listening, and we’ll talk to you soon.

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ClickFunnels™ Business Success – 10x Your Business Success (Part 2)

Tony Robbins and Russell Brunson How To 10x Your Success in Any Business (Part 2)

ClickFunnels™ Business Success – 10x Your Business Success (Part 2)

ClickFunnels™ Business Success

ClickFunnels™ Business Success: Welcome to the second video in our series with Tony Robbins and Russell Brunson. In this episode, we talk about how to position yourself as an expert so you can 10X your business. This business strategy happens to be what both Tony and Russell have done to be successful and they explain how you can apply it to any business. ClickFunnels™ Business Success

Different Types of Business: ClickFunnels™ Business Success

– Hey everyone, this is Russell Brunson again, and I wanna welcome you back to part number two of my interview with the man, the myth, the legend, Mr. Tony Robbins. If you haven’t watched the first part of the interview yet, go back up in the playlist and watch that one first, because you don’t wanna not watch that before you get to part number two. ClickFunnels™ Business Success

Now in the part number two, I’m excited for you because in here, we start diving deeper into the different types of businesses, and I go through two types of businesses I call ’em two expert businesses. One of ’em is where you become an expert selling your own products, like I was a potato gun expert, Tony Robbins is the personal development expert right?

So there’s that type of business, but the other side of it, which a lot of people don’t know about, is let’s say you already have a business, you’re selling physical products on Amazon or ecommerce things or you have a gym or maybe you are a chiropractor, or dentist, or financial planner like, if you have an existing business, you could also apply the expert strategies, that Tony and I are gonna talk about next, into your business. Now on top of that, you’re gonna learn a whole bunch of other things, like how do you create a tribe of people, what’re the three commonalities in every single tribe? ClickFunnels™ Business Success

Expert Secrets Book: ClickFunnels™ Business Success

Every mass movement that’s even been started from the beginning of time ’til now, what is a new opportunity, how do you create one, and a whole bunch of other amazing things, that you are gonna love, so with that said, let’s jump into part two of the interview with Tony Robbins. – You know in your book you talk about the two types of kind of expert businesses.

You know, the people who don’t wanna be an expert also, but just wanna grow their company, you know, how would this work for them as well? So many you can give us those differentiations so people have an understanding how to look at this. – Yeah definitely, so the first kind of expert business is one I think people are familiar with, is, I look at you like you are the king of this, right?

Like doing books and seminars and like positioning yourself as an expert, and that’s like a big piece of this, which is really really cool and I think anybody who’s got any kind of talent or specialized knowledge or something they’re passionate about can do that kind of business. And you can make great money, you can serve people.

Understand Business Principles: ClickFunnels™ Business Success

But I know there’s a lot of people that come in my world they’re like, well, Russell, I don’t wanna do that, like I own a software company or supplement company or I’m a chiropractor or whatever those things might be, and it’s interesting like when I launched our software company, ClickFunnels™, like, it’s just a, it’s a boring software company, and we’re competing against other boring software companies. And but I was able to take all these principles we teach in here and kind of attach like a person to a software company. ClickFunnels™ Business Success

And we took it from no members to, right now, actually today, we passed 40,000 active members inside of ClickFunnels™.I think one of the fastest-growing non-VC backed startups in the world, and it’s because these principles like you take it, and it takes any kind of business and lights it on fire, in fact, I’ve got a friend who’s a financial planner and he’s, there’s how many financial planners, in Boise, Idaho, where I’m at, there’s, you know, a thousand of ’em here. But people come and they actually, they will fly over like 30 states to get to him, they’ll pay him 10 times more, and he does the exact same thing, because he’s positioned himself as this expert.

And we understand that it’s like man, like you can charge more, you’re no longer a commodity, people will come to you, you can serve people the higher level, like so many cool things come when you understand how to wrap these principles into any type of business, it doesn’t just have to be an expert business. -And I think, positioning as an expert you know, one of the things I love about what you do is you make sure the person is an expert. (laughter) So tell me, what’s the pattern that you started discovering, you talked about this in the book, that you know, every mass movement really starts with, I think it was three patterns, if I remember correctly. Yeah, it’s cool ’cause when I was creatin’ this book, and I’m just like you, like I learned this from you, I model everyone right? ClickFunnels™ Business Success

Look At The Best Business Experts: ClickFunnels™ Business Success

So I’m like okay, I’m building a software company, who do I model, who are the best out there? And I was looking at everything. Initially started the business, I look at like Apple and Steve Jobs and like, what did he do? And then I started looking at like Tesla, and Elon Musk and the I started taking a step back and I looked at politics and like, what are the people that are winning doing, versus the people that are losing, then I went and took another step back and I started studying everything from like.

The really negative like cult and how did they work and then religion, and everything in between and it was cool, as I was going deep into study, and I know you’ve done this before, you’re going through stuff and all of a sudden like, I started seeing this weird pattern. And I was in a point of immersion where I was like, for three or four weeks just geekin’ out, and it was cool as soon as I identified the pattern then I started looking at our company I was like, okay, we’re doing parts of this, or maybe one or two things, but now that I know it, how can we amplify and what are the things we can do to make it better, and so we started doing all of those pieces and then we tested them and then we’d see what would happen, and so the book’s kind of cool ’cause it gives you. ClickFunnels™ Business Success

Business Strategy: ClickFunnels™ Business Success

And I’ll show you in a second, it shows you the strategy, here’s the three things that’ll happen, then it shows, here’s the practical application that we did inside ClickFunnels™, we did these four things, and that’s what got us from, you know, 20,000 members to 30,000 within like a three month period of time, what’re those things, and so I’ll show you guys, in my books, I’m a big doodler. ‘Cause that’s how my brain works.

But like there’s tons of sketches, like this is a sketch from this so, this right here, this is the three things every mass movement from the beginning of time, all it’s had now kinda goin’ through real quickly, number one is all of ’em have some type of charismatic leader, and that’s a big thing ’cause it’s hard to connect to just a brand. Longer term you can do that, but initially, especially like, it’s a person you connect with that gets you to wanna follow.  The number two thing in the pattern is all of ’em had like a future-based cause, that they were taking people towards. ClickFunnels™ Business Success

And one of the coolest ways I found, I talk about this, I went through all the US elections from the one that just happened all the way back to like George Bush, or excuse me all the way back to George Washington and what’s interesting is I was able to find most of the campaign slogans on both the sides like Republican or Democrat, it didn’t matter who won, what party or whatever, but the ones that won, all the candidates had like a very future-based cause. Think about Trump was, let’s make American great again. And all the people that lost had a very present-based cause like Hillary had, I think hers, the two or three slogans of kind of hers like, I’m with her, and very present-based things.

ClickFunnels™ Business Success

Expert Secrets: ClickFunnels™ Business Success

Even back when Obama won, Obama’s all about change, and Bush wasn’t and then like, it’s interesting and so, I started realizing that and so inside of our big mass movement we were trying to create, I realized like, we need a future-based cause, like what is that, so we created one and then we figure out how to amplify it and we show all the examples of how we’ve done that, and that gets people to want to come with you. And then the third thing, and this is probably the least understood but I think the most important is every mass movement, they, the leader offered their people a new opportunity.

Which is, they didn’t come and try to just help people become better, but they were like look, this is a new opportunity I wanted to– – How would you define, so a lot of people don’t make that, I don’t sound simple, but how do you define a new opportunity if your mind? ClickFunnels™ Business Success:

Yeah, so there– – So many people take something that currently exists, and they convert it into seemingly a new opportunity, I’m just curious, what’s your definition? – So for me I look at like, whatever customer we’re trying to serve, right, they’re coming to us and they want a result, so they have, this is the result I wanna get over here.

And usually, we’re not the first person they came to. Like usually, they’ve been trying to get this result for a while. And they’re in some vehicle, and I like visualize it as a vehicle, they’re in a car, they’re in a vehicle, they’re driving to get to that result, and so, what most people do in business success is they come and they sell what I call improvement offers, so they’ll come and like, oh that vehicle you’re in, well, it’s like, let me step back, so an example, let’s say you’re into weightloss, let’s say you wanna lose weight, so the vehicle you might be in, let’s say it’s the Atkins diet, or it could be whatever diet right?

Think of a New Opportunity: ClickFunnels™ Business Success

And that’s the vehicle, and they’re in that thing. And so an improvement offer’s coming back and what most people do is like hey, you’re in this thing, I’m gonna make that experience better for you, we’re gonna, whatever, they try to make it better. But the hard thing is that, someone knows what that experience is like, they’re in this vehicle, trying to get their result, and if they’re not happy like, they’re not happy, and it’s no matter how hard we try to make that process better, it’s gonna be, you’re always gonna have tons of friction.

Whereas if I come and say look, –  Compare you to them even if you’re different. – Yeah exactly, so if I come and I can create an actual new opportunity and say look, get out of the vehicle you’re in gettin’ that result, come over to this vehicle, it’s completely different it’s a new opportunity, this is what’s gonna take you over here, that’s how it cause issue changes. ClickFunnels™ Business Success

One of my favorites, it’s a friend you and I both have, Dave Asprey, he came in with his movement, he’s like look, you’re gonna eat high fat, put butter in your coffee, all sorts of things, and people are like what in the world? – Haven’t you ever heard of that description before? You told him he was nuts! (laughter) He’s gonna end up so genius. – Oh so brilliant, and everyone’s jumpin’ from their vehicles comin’ to here ’cause like, I don’t know what they’re doin’, but that sounds way better and they come over and he’s built a huge mass movement, huge company, supplement company, retail stores, everything based on this new opportunity he provided people and it was brilliant as you know.

Hey this is Russell again, thank you so much for watching part two of my interview with Tony Robbins, how crazy is it that Tony interviewed me? Like, uh, still can’t even imagine and believe that this is like my life, so exciting.So, with that said, video number three is dropping a couple days from now.I do not want you to miss it so, this is what you have to do, number one, subscribe to my channel, that way, you get notified when all the videos come through but number two, you have to click on the bell, get notifications, if you aren’t getting notifications, you’re not gonna know when this video comes out, ‘kay, so subscribe to the channel, turn on your notifications.

Expert Secret Book: ClickFunnels™ Business Success

That’s what you need to do right now, and that way you’ll get video number three when it drops, and you’re gonna want video number three ’cause video number three, we talk about my favorite part of the Expert Secrets book, which is the concept of epiphany bridge stories.

Like if nothing else, everything you’re gonna learn in these interviews and in this book, that is the most important part is the epiphany bridge stories, you’re gonna be learning about during the third part of this interview. And with that said, if you don’t have your copy of Expert Secrets book, like what’re you waiting for?

ClickFunnels™ Business Success: They’re free, you literally just pay for the shipping and handling, I send it to you for free. So somewhere on this screen there’ll be a link to it, click on it, get your book, and then make sure you are ready for video number three because this is the best part of the entire interview with Tony and me go into epiphany bridge stories, but do not miss it, with that said, I will see you guys in a couple days on the third and final video in this series. ClickFunnels™ Business Success

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#RussellBrunson
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Tony Robbins And Russell Brunson Talk About How To Start An Online Business (Part 1)

Funnels Business Success – How To Start An Online Business (Part 1)

Funnels Business Success

Funnels Business Success: Welcome entrepreneurs to our series with Tony Robbins and Russell Brunson where we explain the ins and outs of how to start an online business successfully. It’s all based around the principles in Russell’s book called “Expert Secrets” which outlines what you need to do to make money online. Funnels Business Success

– Hey everyone, my name is Russell Brunson and in a few seconds from now I’m gonna actually show you an interview recently I did with my friend Tony Robbins and I talking about how to start a business online. But before we get into the interview, in case we haven’t met yet, I just wanted to introduce myself.

My name’s Russell Brunson, I started a software company a few years ago called ClickFunnels.com, you may have heard of it. This year they did over $100 million in sales, which is kinda crazy. But this interview with Tony was all about you and how can you start a business online. And what a lot of people don’t even know is that when I got started initially, the first thing I sold, I talk about it with Tony, was a DVD teaching people how to make potato guns, yes. Potato guns like this.

Funnels Business Success

And so that’s how I got started, selling things like this. So for you, it doesn’t matter what you’re selling. If you have a product, an idea, a service, something, this interview’s gonna help you understand how to actually sell your products and services online, which is exciting. Now this is the first of a three-part video series.

Each part is gonna walk through part of this interview with Tony. In the first part you’re gonna learn about how I got started and how you can get started as well. You’re gonna hear stories about people like Brandon and Kaelin Poulin who were just like you initially, didn’t have a business, but they were excited, and now they’ve launched this huge company, they sell products internationally all around the world and you’re gonna hear some of those stories during this interview, so. I’m excited for you, I hope you love this, you’re gonna learn all the tools and techniques you need to start your own business online and how I’ve done it, and you’re gonna have Tony actually interview me about the whole process, which is a ton of fun, so. With that said, let’s roll the video and check out the first part of the interview.

Funnels Business Success

– I’ve known Russell for about, I think about 15 years, 14, 15 years now. I’ve got to know him really well over the last decade or so and what I love about Russell is, you know, so many people are looking for ways to maximize the business or to find a way to produce a secondary income and most of the stuff that you see online is disappointing would be the nicest word I could give for it. (laughing)

There’s just so many scams, there’s so much B.S., and what I love about Russell and the reason I wanted to introduce you two briefly today is he has a new book out called Expert Secrets. The subtitle is “Help you find your message, “build a tribe, and change the world.” You just hold that up so we can all see that. (laughs) – There it is. (laughs) – And, and it, it just, what I love about Russell is just, he’s the real thing.

Why don’t you share with my audience a little bit here about how you got started in this business and a little bit of your approach to and how it differs from so many other people out there. – Yeah, so. (laughs) I actually got started in this business, man, it’s been, feels like yesterday but it’s been, you know, 10, 15 years now. And it’s funny ’cause I, I was the same way a lot of people were, I didn’t know a lot about business, I was tryin’ different things and learning from different mentors, and, and one of the very first things I ever created, in fact I sent you the first one I made, actually, was a potato gun.

Funnels Business Success

And we’re making those for fun, and we had so much fun makin’ potato guns and shooting ’em and having just like, the time of our life, and then one day, I, they did like, I wonder if anyone else besides me is interested in information about potato guns? And there was nobody out selling any plans or DVDs or anything, and so I thought, there’s my first opportunity, I’m gonna become a potato gun expert.

And we went and made a potato gun DVD, my friend and I recorded it, put it online and started selling it. And it never made me rich, but it was the first thing I sold online which started makin’, you know, 20 or 30 dollars a day and it was like, the coolest thing in the world.

And, and to see people like, take what you knew and actually do something with it. And that’s, for me it’s how it began. And, and then obviously my, I didn’t want my rest of my life to be known as a potato gun expert, (laughing) as much fun as that, that is, and I’m still into that business, or into that hobby, but. That’s how it kinda began and then I started branching out. And, and it. The kinda my next obsession, I started finding other people that were really good and I was like, “Man, these.” Like, one of my friends, I don’t know if you know Howard Berg now, world’s faster reader, we partnered with him and I was like, “You’re the world’s fastest, let’s like, “let’s create informations, like, selling what you do.”

Funnels Business Success

And he, and we did projects together selling his information to other people’s and, and I started getting obsessed with like, helping other people to like, take what they knew and what they were good at and put it out there and, and sell it. And, and then out of the most recent years, obviously we’ve been teachin’ a lot of people doin’ that, we’ve got software that helps people with it, but that’s kinda the, kinda the backstory. – Well you, you, you know, you’ve grown so massively, you’ve got ’em, you’ve serviced every service, almost a million business-owners over the last 10 years?

Yeah, we’ve been over that now, yeah. – That’s amazing. And then you created ClickFunnels™, we’ll talk about it as well but, tell me about how do you differentiate yourself from so many people online? Everybody on the line jumps online, everybody’s got some hook that they’re tryin’ to use to sell somebody something. You know, you’ve really differentiated yourself, I’ve found over the years. What, what do you think has separated you from the others? – I think a lot of people get into business initially ’cause they wanna make money, which is a good thing, that’s what usually start, like spurs entrepreneurship, but.

Funnels Business Success

For me, what I found, I talk about this actually in the very first section of the book to kind of give people context, because then ultimately people feel guilty about that as well. But I know for me like, I was, I was learning, I was growing, and like, there came a point in my life where like no matter how much I kept learning, like, eventually you kinda stop, like it’s hard to keep progressing? Just by learning itself. And I had some big wins, I had successes, and it was like, I love celebrating ’em.

And then the first time I started, like, helping other people and it’s like, “Hey, I’m gonna, like, the stuff I’ve learned, “let me help you with it.” And, and I’d, I’d help people and they’d see their success and I, I’m sure you’re the same way, like, when you see someone else have success, it is a million times cooler than your own success. And like, for me I got addicted to that, I’m like, “Okay, “that was awesome, like, “who else can help and how else can I help?”

And, and my whole focus shifted from like, you know, how do I start a business, make money, to like, these people have messages, they’ve got things that they can, that they know that they can change other people’s lives, and I might not be the world’s fastest reader, I might not be someone who’s good at personal development or finance or any of those things, I might not be the best at it, but if I can, like, my, my gifts, my tools, if I can help them to get their message out, man, like how many more people can we, can we impact, and so that’s why I love working with entrepreneurs because it’s like, one entrepreneur can change hundreds or thousands or tens of thousands of people’s lives and it’s just, it’s so much fun. –

Funnels Business Success

What’s been one of the biggest campaigns that you’ve run to give people a sense of what the economic opportunity is, and then I wanna follow up and get in to a little bit about the different types of, you know, expert businesses, but. Tell us a story of one of, what’s been one of the big surprises? I know the potato gun’s where you started, but what were the big hits you’ve got, what kind of return did you get, just to give people a sense of what’s possible and I’m, and I remember you telling me how crazy you were over several of these stories, and give me one. – So many cool ones.

So I’ll share one of, one of my favorite, they’re, they’re a younger couple, they are I think 22, 23, they just got married. Brandon and Kaelin, in fact, when you spoke at our event, she was the one that had the Prada purse that you kinda teased. – Oh, yes, I remember that, yes. (laughing) – So she’s like, the coolest couple, the newlywed couple. And the first time they met me, they messaged me and they’re like, “We’re completely broke, “we have nothing, some day we’re gonna be a success story.” I was like, “All right, cool.” And then a year later they came to our event and they came up to me and they’re like

funnels business success

“Hey right now we’re doin’,” I think it was 80 grand a month right now, helping women to, to, to transform their bodies through weight loss. And I was like, “That’s cool.” And then they started going deeper and deeper into this. And one of my favorite things is they did a Facebook Live two months ago, following kind of the process we teach in this book. Funnels Business Success

Funnels Business Success

They did the Facebook Live and it went live and, two things, number one, that Facebook Live they did, they sold over a million dollars worth of products, 22, 23 year old couple. But number two, right now they’re adding 500 women a day are coming into their programs, and they’re taking these women’s lives and radically transforming ’em.

And the case studies are just insane, so for me it’s like, the money’s cool ’cause us entrepreneurs want to know that but like, 500 women a day, every single day, are coming like clockwork into their programs. And they are having this huge impact on people’s health that, it’s just, it’s, it’s like the coolest thing in the world to watch and to see. – Well my, the crazy thing is so many people have beautiful ideas. I knew early in my career, my biggest thing was I had these skills, these abilities and talents, certain things, you know, god gives you and certain things you develop along the way.

And, but I realized my ideas were gonna die on my lips unless I learned how to market, you know? That I was not gonna change millions of people’s lives unless I could figure out how to do that as well. And, you know, mine was so much trial-and-error and there was no internet, per se, that’s how ancient I am. – Hey, this is Russell again, hope you enjoyed the first of the three-part interview with Tony Robbins. And I want you to know, part number two is coming out any day now. When it goes live it’s gonna be here, in this channel, so I need you to do a couple things, ’cause I don’t want you to miss it. Funnels Business Success

Funnels Business Success

Number one, you need to subscribe to my channel. That way it’ll show up in your subscription notifications. Number two, click on the bell to get notifications because sometimes you subscribe, you don’t get notified when a new video comes, so make sure you subscribe and click on Notification, that way the second video part two drops, you will get access to it immediately.

And the third thing we’ve been talking about this Expert Secrets book, if you want a copy there’s gonna be a link somewhere on the screen. We can go get a free copy of it, just covers shipping and handling, we’ll ship it out to you, that way you can read along and learn all the stuff that Tony and I are discussing in this interview, which is a lot of fun and, with that said, thank you so much for watching part one of three of my interview with Tony Robbins. In part two, I’ll give you a little teaser right now, we’re gonna start going deep into the two different types of expert businesses and how you apply both of ’em and so, make sure you get on that video, make sure you get on notifications so you don’t miss that video, thanks again, I’ll see you on the next interview. Funnels Business Success

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#RussellBrunson
#HowToStartAnOnlineBusiness

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How To Sell Anything To Anyone Using The Brunson Stack

ClickFunnels™ Brunson Stack – How To Sell Anything To Anyone

ClickFunnels™ Brunson Stack

ClickFunnels™ Brunson Stack: How do you sell anything to anyone? By creating an irresistible offer that no one wants pass up! But how do you apply that to selling online? In this video, I am teaching you the art of crafting an offer which you can apply to everything from your business to your personal life. ClickFunnels™ Brunson Stack

ClickFunnels™ Brunson Stack

– [Russell] Hey everyone! I’m officially back from Kenya, and it feels so good to be home. (laughs) So nice. Got home, and we’re going through all this stuff, and envelopes, and packages, and junk, and everything, and I got a card from somebody in the mail. It said, hey Russell, I want you on my podcast. It only takes seven minutes. Let me know if you’re in.

And I read that, and I gave it to my wife. I was like, what do you think about this? She’s like, I don’t know. It sounds good. I said, do you notice in this card, he was basically telling me the benefit to him, like, hey, I really want you on my podcast. Like, that’s the benefit for him. You gave me one benefit. It was that it would only take seven minutes of my time, but he didn’t talk about what was in it for me. And I wanted everyone to understand this. When you’re asking people for anything–

This is, you’re trying to sell something, whatever it is you’re trying to do, you always have to create an offer. I don’t know if I’ve talked about this on the podcast before, but when I was first getting started, There was an acronym? I don’t know. Called W, I, I, F, M. What’s, in, it, for, me. And so whenever I’m pitching somebody on something, I’m not telling them what’s in it for me. I’m telling them what’s in it for them. I want the customer thinking, or the person saying, what’s in it for me? So if I was gonna pitch Russell on a podcast, I wouldn’t say, hey, this only takes seven minutes.

It’s gonna be amazing to have you on my podcast. ‘Cause, all that you’re really doing is pitching, like, the benefits of yourself as having me on your podcast. You gotta have something out. What’s the offer I’m creating Russell, for him to take the time out of his day to be on my podcast? This is true if you’re asking to be on a podcast, an interview, asking a girl on a date, asking a boy on a date, I don’t know. Nowadays that happens, I guess, you know. Asking somebody for money, ’cause it’s always about what’s-in-it-for-them. Like what, W-I-I-F-M, thinking about it from their perspective.

ClickFunnels™ Brunson Stack

What’s in it for me, what’s in it for me? Like, what is it that is in it for them? I’d just say something like, hey Russell, I run a podcast, right now I’ve got x amount of down listeners. My people are entrepreneurs that are obsessed with this thing. I don’t know who you are, but I wanna get deeper, so they can understand who you are better. Do you, if you decide to do this podcast, these are things I’m gonna do: help promote it, make sure that the time you spend isn’t a waste.

Number one, the first thing I’m gonna do, and I start creating an offer, right? Now, the first thing I’m gonna do, podcast will only take seven minutes. So, it’s not gonna take a ton of your time. So, it’d be really, really fast. Number two, after it’s done, I’m gonna spend up to, you know, $2,000 promoting this on Facebook to make sure that everybody hears the podcast, gets to listen to you.

Number three is my entire customer list. You know maybe it’s not huge right now but I’m gonna go and I’m gonna do a big promotion for anybody who listens to the podcast to get a free copy of your book. In fact, I would love to buy a 100 copies of your book I can just give away to my listeners. Four, now I know you are a big believer in OUR, it’s the charity you believe in. What I’ll also do is, in the podcast episode I’m gonna tell everyone to go to ourfilm.org so they can watch the documentary you created, so you can spread that mission. And number five, I’ll promote that to my entire email list so that they can understand about it.

That way you only spend seven minutes of your time. What’s gonna happen is, you’re gonna sell a bunch of books, you’re going to get the message about OUR out there to the world, blah blah blah blah blah, right? So now it’s like, holy cow, look at the benefit for me. Look at all these things he’s gonna do for me in exchange for my seven minutes of my time. That would have gotten me to take the card to my office. Instead I looked at it and I kind of smiled and I put it into the trash.

And so, hopefully the person who sent this listens to it because it’s a good idea for them. But for all of you guys, I want you thinking about that. When you’re asking somebody for something, and it doesn’t matter how small it seems to you. Like seven minutes might seem like a small thing for you, but for me seven minutes is never seven minutes either. You know, there’s gonna be 10, 15 minutes of prep time, I have to stop whatever I’m doing to do this thing. So that means it’s almost 15, 20, maybe 30 minutes of swing time for me to do a seven minute interview, right? If I was to sell that it would be 5000 bucks or more. So it’s like, hey, I gotta go make at least $5000 worth of value for Russell for him to take this time out to go and do the thing, right? So start thinking about every single time you’re asking somebody for anything it’s just coming back realizing I need to make an offer, I need to make an irresistible offer.

ClickFunnels™ Brunson Stack

ClickFunnels™ Brunson Stack

Even though it seems like seven minutes is not that big of a deal, it’s huge for Russell. Or it’s huge for whoever you’re promoting or you’re pitching on whatever the thing is that you wanna do. It’s the same skill if you ask an affiliate, if you’re asking your an interview, if you’re asking a customer. We need to become better at creating irresistible offers, okay? I’m gonna preach that over and over and over and over and over again. In fact, we’re working on a challenge where we’re gonna be working with you guys to get your first 1000 bucks, or get you to your first million, whatever the next, the next one from aways that you’re looking for for your business.

The majority of what that thing is gonna be is teaching us how to create a irresistible offer. And so you’ve really gotta start thinking about every single aspect of your life. If I was gonna ask a girl out today, I’m not gonna come out and be like, hey do you want to go on a date with me? I’m gonna say, I’ve gotta create an irresistible offer for her. I’m gonna say, hey, I don’t know if you know, but there’s this really cool band that’s coming to town. They’re one of my favorite bands in the world.

What we’ll do is before we go to the concert we’ll go get sushi, ’cause that’s my– be like, what’s your favorite food? Sushi? Cool, we’re gonna go get sushi, and we’re gonna go to the concert. After the concert, a bunch of us are hiking up this mountain and we’re gonna watch the sunset or the sunrise, or something. It’s gonna be amazing, so whatever, right?  So I’m gonna create a really good offer, ’cause then it’s like, then the person we’re asking on a date’s not saying okay, do I want to spend the night with this person or not?

They’re saying, holy cow, if I spend the night with this person look at the benefits that come back to me. What’s in it for me? That’s what your prospect is always saying, no matter what the offer is. No matter what the pitch is. No matter if you are pitching a date, pitching a promotion, pitching an interview, pitching a sell, whatever it is they’re always thinking what’s in it for me? So you have to make that so irresistible. How do you create, how do you make a stack slide?

Like go back to Expert Secrets, study the stack slide section. Making a stack slide for everything. Literally everything, your entire goal is just make the thing that you are asking them so much more valuable than the thing you’re trying to get in return, okay. If it’s money, if it’s time, if it’s whatever. Make the thing you’re offering them so much more valuable than what you’re asking in return that they have to say yes.

ClickFunnels™ Brunson Stack: If you want more videos like this, that’re gonna show you the actual step by step, the how to, please subscribe to the channel, turn on notifications. I’m gonna keep on dropping gold and dropping bombs for you guys because it is your time. The opportunities are here and I want you guys to grab your piece of the opportunities that are here in the backside of 2018. ClickFunnels™ Brunson Stack

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ClickFunnels™ Make Sales – How To Create One that Actually Makes Money

How To Sell A Product Online And Sell  Anything To Anyone Using This One Tactic

ClickFunnels™ Irresistible Offer – How To Sell A Product Online To Anyone

ClickFunnels™ Irresistible Offer

ClickFunnels™ Irresistible Offer: In this video I will not only teach you how to sell a product online I will show you how to sell ANYTHING to anybody by creating an irresistible offer that no one will pass up. Because if you are watching this, you want to know how you can make money online and you want to change your life and your business for the better. ClickFunnels™ Irresistible Offer

ClickFunnels™ Irresistible Offer

– [Russell] What’s up everybody, this is Russell again, and I have a little bit of a rant, and I hope you guys are okay with that because it’s something that I keep trying to get people to understand and they keep not understanding. So, no offense to anybody ’cause I probably said it, a lot of places, and maybe they need to hear it.

So I’m telling you guys right now, right here, so you will hear it and you will understand. So a lot of people come into my world, into the funnel world and they’re like I’m selling stuff on Amazon or Shopify, I’m selling physical products. And so I was grabbing some examples of physical products. Maybe you’re selling supplements, or you’re selling jars, or you’re selling buttons, or selling markers, like, whatever it is you’re selling, and they’re going through this stuff and you’re like funnels are really, really cool. So, how’s it’s gonna work? And I tell you, I’m like go read this book Expert Secrets.

For anybody who thought Expert Secrets was only about selling information products, you missed the whole point of the book. Please stop, go find your copy of the book, start at the very beginning, and this time look at it from a, through a lens of whatever it is that you are selling. If you’re selling physical products, info products, something that’s network marketing, whatever it is you’re selling, this book is the blueprint for that. If you’re saying well this doesn’t work for you because in my business I don’t do this. Instead start thinking and going, how can I use this in my business?

That should be the thing going through your mind is, how can I use this for my business?, Not, oh, I can’t use this for my business. People are saying, well Russell, my business is different. No, it’s not different, you’re just not doing it right. Start thinking how do I actually implement this into my business? For example, a lot of people are like, Russell this works for you, because you have a software company. Every other software company that I’m competing against does not do this.

ClickFunnels™ Irresistible Offer

If I were to release this four years ago and told people to read this, they’d be like, well this doesn’t work for SAAS, I’m not selling information products. It’s like, no! Like, you’re not seeing me actually do this to sell SAAS, to sell software as a service. It works for that it works for supplements this works for everything. So I wanna kind walk you through just some really quick like two minute breakdown how this concept works with physical products. So again the comment yesterday I thought was like Russell there’s no face to my company so this isn’t gonna work. My first thing would be you need to have a face to your company.

There’s a reason why there’s a face at ClickFunnels™ ’cause people can connect with a human being. If there’s not a face, not a person you become a commodity and the people are gonna go off price, go off of what feature they got, this feature versus this feature. If you have a face, a personality, people will bond with you and they will follow you to the end of the world. That’s number one. Number two. This whole book is about how to create offers.

Figure out what you’re marketing and actually creating an actual offer. In fact the same concept is how I became a great affiliate. So I’m gonna do this. So let’s say if you’re selling physical products. Let’s say for example Organifi. So Organifi, this is my buddy Drew’s supplement. It’s a really good supplement. I take it every single day. There’s a picture of Drew on the back for those who are watching the video.  Drew’s funnel, and I love these guys, their funnel is not the best funnel in the world. The copywriting is not that good. The sales are not that good but what do they have? They’ve got a personality, a brand, a person, a human that people trust, they like, they know, and they follow him through this movement which is why they’ve done so well with Organifi.

Now if I was gonna go sell Organifi as an affiliate first I look at saying okay they’re selling a product here. How can I make this an offer? So I’d say okay, if I want to be your affiliate I’m gonna take this product, I’m gonna create an offer around it. So okay, if I wanna sell to become the number one affiliate which I could very easily and all of you guys could do this. You pick any product new. Say okay, someone who’s buying this what else do they need to be successful? Oh they have Organifi.

ClickFunnels™ Irresistible Offer

What if they need to know how to eat or drink for that? So I’m gonna make a book or a video course teaching the 30 day juice reset. They got a green drink, they got a juice reset diet, what else do they need? When they’re juicing they’re trying to sleep better nights. Maybe this is like the sleeping system, like the greens sleeping system. Or maybe it like they want some more recipes, so I would go and try to make a whole bunch of recipes and ways to turn these green drinks into really healthy foods and I don’t know, whatever you do.

But I’m gonna create a whole bunch of things. I put a bunch of things together and I make an offer with a total value of blank. And then I would go back to all people buying Organifi, hey you can buy Organifi and get it for I don’t know a hundred bucks they sell it here, or you can get the same offer here, I’m gonna give you Organifi plus this, plus this, plus this, and like I make an actual offer. I’m gonna go out there and destroy every other affiliate including them selling their own product.

There have been affiliates, times I’ve gone and promoted somebody’s product and actually sold more of the product than the actual product owner. I did that by turning their product into an offer, and make it irresistible. Now take it to the next level, so I just create an offer and now it’s like now it’s creating a brand, a person, a movement behind this. Dave Asprey did it so good with Bulletproof. Where his whole, he had his story now of him, he was overweight, he lost a bunch of weight, he was hiking the, I can’t remember the whole story, hiking the Himalaya Mountains and these guys gave him some yak butter tea.

He drank yak butter tea. He felt good, his brain was lit on fire. He writes he needs to put butter in his coffee, and Dave started this movement where people are putting butter in the coffee. It’s this weird thing he did. Same thing, I’d be like, this. Here’s my product, here’s an offer I’ve created goes with it, and what’s the movement? What are people tapping into besides just that? Who am I, what’s my story? I need to share the story.

Why did I create this? What was the reason? What was the purpose? Look at Drew. Drew had a whole story about why he created Organifi. What was the reason? What was the story behind it? For you guys, if you want to transition from selling physical products, or network marketing product or eCommerce or if you’re an affiliate selling other people’s products. It doesn’t matter what it is. The system, the process is the same. It’s taking that thing and turning it from a commodity into an offer. Number two then is who am I actually selling this to? Trying to sell it to everybody’s gonna be hard. When you start creating offers, it’s really fun. This is why goes through, going through the 2 Comma Club X program right now.

ClickFunnels™ Irresistible Offer

ClickFunnels™ Irresistible Offer

We’re talking about picking your market and creating your offer to match it, ’cause this right here is a cup that anybody who drinks coffee could do, the problem is it’s a commodity that the price drives down. But in choosing the right market, the price actually goes up on this. If this is the coffee cup for biohackers, coffee cup for entrepreneurs who want to drink Bulletproof coffee on the go, suddenly this becomes super more valuable. Pick the right market to actually go after.

Now the price went up. Now that the price went up, now I know the submarket that I’m in. Now I create an offer that relates exactly to that market. Suddenly this $8 cup becomes worth $60 or $100 or more. Then you get a whole bunch of people doing that together who are all part of that, they all took the same offer, they’re all part of the same market that you have created and then I can go and tell my story.

Whey did I create this? What was the reason, what was the purpose behind it? People buy into that storyline, and then from there it creates a movement. Then I get a whole bunch of people buying this and my offer and they know my story, they know who I am and then guess what happens? In a month from now, six months from now, a year from now, when I decide, hey this is really good now I want to create my next product. Now you have the following in place.

Now you have the people in place that actually care ’cause they’re connected to you and your story and your mission and your movement. Now, when my second product line comes out I can sell exactly what it is they want and then boom, this is when you start incrementally, not incrementally, it starts growing very very rapidly, your company. That’s why I always tell people take any physical product brand, wrap the Expert Secrets model around it, and you will 100X your company overnight. It’s like giving it a shot of adrenalin. That’s it! That’s the magic.

ClickFunnels™ Irresistible Offer: That’s the big secret is shifting that thought in your head from oh this doesn’t work for my business to how can I make this work for my business? If you want more videos like this, that’re gonna show you the actual step-by-step, the how-to, please subscribe to the channel, turn on notifications, I’m gonna keep on dropping gold, dropping bombs for you guys, because it is your time. The opportunities are here. I want you guys to grab your piece of the opportunities that are here and in the backside of 2018. ClickFunnels™ Irresistible Offer

 

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